Nestle’ in India
Nestle, has a broad based presence in the foods sector with leading market shares in instant coffee, infant foods, milk products and noodles.
It has also consolidated its presence in chocolates; confectioneries and other semi processed food products.
The processed foods sector, which currently accounts for less than 1-2% of total food consumption, is slated to grow at a fast pace.
Historically, the policy framework favored small and unorganized players while the MNC players were restricted from adding capacities.
This led to the mushrooming of a vast unorganized sector.
Large players with strong marketing network and brand equity, were forced to source a large part of their requirements from third party producers.
Current scenario: During the last two years, however, several food products have been de-reserved from small-scale sector.
Many MNC as well as domestic players have made aggressive investments in the sector.
Also quantitative restrictions on several food products have been lifted/ will be lifted in the next one year.
This will lead to growth spurred by greater availability of imported products.
Nestle, has a broad based presence in the foods sector with leading market shares in instant coffee, infant foods, milk products and noodles.
It has also consolidated its presence in chocolates; confectioneries and other semi processed food products.
The processed foods sector, which currently accounts for less than 1-2% of total food consumption, is slated to grow at a fast pace.
Historically, the policy framework favored small and unorganized players while the MNC players were restricted from adding capacities.
This led to the mushrooming of a vast unorganized sector.
Large players with strong marketing network and brand equity, were forced to source a large part of their requirements from third party producers.
Current scenario: During the last two years, however, several food products have been de-reserved from small-scale sector.
Many MNC as well as domestic players have made aggressive investments in the sector.
Also quantitative restrictions on several food products have been lifted/ will be lifted in the next one year.
This will lead to growth spurred by greater availability of imported products.