Brainstorming sessions can help you explore new ideas, discover solutions and reach your goals.
regularly attend marketing brainstorming sessions with a group of colleagues. Our purpose is to gather as many new ideas as possible. Everyone shares a variety of interesting insights, strategies and thoughts, and we each walk away with great new ways to improve our businesses.
Recently, the owner of a clothing store joined our group session. Instead of taking in the spirit of everyone's suggestions, he found fault with each idea. It was too expensive, would take too long to implement or was something he had already tried. It seemed as if he hadn't come to obtain new ideas--he'd come to debate any strategy presented to him. As a result, he left our session feeling frustrated.
To effectively move your business forward, you need to engage in fluid, fruitful dialogues. The clothing store owner could have discovered unique methods for improving his sales if he would have asked for help in refining the suggestions presented to him instead of just dismissing them.
----Entrepreneur Magazine - June 2007
regularly attend marketing brainstorming sessions with a group of colleagues. Our purpose is to gather as many new ideas as possible. Everyone shares a variety of interesting insights, strategies and thoughts, and we each walk away with great new ways to improve our businesses.
Recently, the owner of a clothing store joined our group session. Instead of taking in the spirit of everyone's suggestions, he found fault with each idea. It was too expensive, would take too long to implement or was something he had already tried. It seemed as if he hadn't come to obtain new ideas--he'd come to debate any strategy presented to him. As a result, he left our session feeling frustrated.
To effectively move your business forward, you need to engage in fluid, fruitful dialogues. The clothing store owner could have discovered unique methods for improving his sales if he would have asked for help in refining the suggestions presented to him instead of just dismissing them.
----Entrepreneur Magazine - June 2007