LIVE PROJECT REPORT
ON
COMMUNICATION QUOTIONT ‘15
Submitted to: Submitted By:
Director R.SRIMATHI
SSMC 14050341067
Be!"#uru $014%$016
Symbio&i& Sc'oo# o( Medi" ) Commuic"tio*
+#ectroic City* Be!"#uru.
+%m"i#: &rim"t'i,&&mc.edu.i
Ac-o.#ed!emet
I t"-e t'i& o//ortuity to e0/re&& my /ro(oud !r"titude to Director (or t'e
!uid"ce "d co&t"t ecour"!emet.
I "#&o t"-e t'i& o//ortuity to e0/re&& my &/eci"# t'"-& to De/uty Director 1ro(.
Sui# B (or 'i& 2"#u"b#e i(orm"tio "d !uid"ce* .'ic' 'e#/ed me i com/#eti!
t'i& /ro3ect.
I "m ob#i!ed to my 1ro(e&&or& M&. S'"bi&t" Boo&'"* Dr. S'"&i-"#" 1"ti# "d Mr.
Sri!"e&' 4"ru (or t'e 2"#u"b#e i(orm"tio /ro2ided by t'em i t'eir re&/ecti2e
(ie#d&.
I /ercei2e "& t'i& o//ortuity i my c"reer de2e#o/met. I .i## &tri2e to u&e !"ied
&-i##& "d -o.#ed!e i t'e be&t /o&&ib#e ."y* "d I .i## cotiue to .or- o t'eir
im/ro2emet* i order to "tt"i de&ired c"reer ob3ecti2e&. Ho/e to cotiue
coo/er"tio .it' "## o( you i t'e (uture.
Sicere#y*
R.Srim"t'i
D+C5ARATI67
I 'ereby dec#"re t'"t /ro3ect re/ort (or my 5i2e 1ro3ect &ubmitted to Symbio&i&
Iter"tio"# 8i2er&ity "& " /"rt o( t'e MBA curricu#um* i& " record o( " ori!i"#
.or- doe by me. T'i& /ro3ect .or- i& &ubmitted i " /"rti"# (u#(i##met o( "##
re9uiremet&. I dec#"re t'"t "## t'e cotet& (uri&'ed i t'i& re/ort "re true "d
ori!i"#.
Sicere#y*
R.Srim"t'i
SSMC :B ;$014%16<
+0ecuti2e Summ"ry
T'i& i& t'e re/ort b"&ed o t'e 5i2e 1ro3ect* Commuic"tio =uotiet >15
;C=15< t'"t I '"2e &ucce&&(u##y com/#eted. It ."& " t.o d"y e2et 'e#d "t
Symbio&i& Sc'oo# o( Medi" "d Commuic"tio* Be!"#uru. T'e Commuic"tio
Semi"r ."& 'e#d o $7
t'
"d $?
t'
@"u"ry $015 "& " /"rt o( our MBA /ro!r"m o
Commuic"tio M""!emet* Symbio&i& Iter"tio"# 8i2er&ity.
T'e Au"# Semi"r o( Symbio&i& Sc'oo# o( Medi" "d Commuic"tio '"d
" idi2idu"# e2et o( t'e ye"r. T'ere .ere /"e# di&cu&&io* /re&et"tio& by
e0/ert "d 2"riou& com/etitio& &uc' "& 1'oto!r"/'y* 1oetry "d =uiA.
T'i& re/ort ic#ude& t'e (#o. o( e2et* 1re/"r"tio o( t'e e2et by t'e B"tc'
o( $014%$016 "d t'e d"y o( t'e e2et. Studet& (rom 2"riou& co##e!e& "#&o
/"rtici/"ted i t'i& e2et.
I7TR6D8CTI67
C6MM87ICATI67 =86TI67T B15
C= C15 i& " t.o%d"y &emi"r t'"t ."& 'e#d o @"u"ry $7t' "d $?t' $015* "t t'e
Symbio&i& Be!"#uru C"m/u&. T'e e2et &er2e& "& " /#"t(orm (or t'e be&t mid&
i t'e idu&try to &'"re t'eir e0/eriece& "d i&i!'t& "d de#iber"te o e.
de2e#o/met& i t'e (ie#d& o( Di!it"# Commuic"tio&* Di#m "d T'e"tre "mo!
m"y ot'er&.
T'e Commuic"tio =uotiet >15 "#&o coducted 2"riou& o( com/etitio&
re#"ted to commuic"tio &uc' "& 1'oto!r"/'y* 1oetry "d =uiA. T'e &emi"r ."&
b"&ic"##y di2ided ito t.o ty/e&E t'e educ"ti2e 9uotiet "d t'e etert"imet
9uotiet. T'e 1"e# Di&cu&&io& "d 1re&et"tio& .ere " /"rt o( t'e educ"ti2e
9uotiet "d t'e etert"imet 9uotiet co&i&ted o( S'"do. 1#"y "d Mu&ic
B"d. M"y o( t'e e2et& .ere 'e#d /"r"##e# i di((eret "re"&.
R65+S A7D R+S16SIBI5ITI+S
A< B+D6R+ TH+ +4+7T
T'e co##e!e cre"ti2e te"m* T'e T'ird eye ."& re&/o&ib#e (or t'e #o!o
de&i!i!* b"er& "d /o&ter& "d ot'er cre"ti2ity /re&et duri! t'e t.o
d"y &emi"r. I 'e#/ed t'e c#ub .it' t'e cre"ti2e de&i!i! o( m"y o( t'e
/o&ter&* "d 'e#/ed i &etti! u/ o( t'e bi! commuic"tio 9uotiet #o!o o
t'e etr"ce o( t'e "uditorium.
B< D8RI7F TH+ +4+7T
Duri! t'e e2et* i ."& i c'"r!e o( t'e re!i&tr"tio de&-* "#o! .it' my
te"m member* T'e Bi! Mout'. Ge .ere i c'"r!e o( /ro2idi! e2eryoe
.it' t'e e2et (#o.* re!i&teri! t'e "me& "d ot'er e&&eti"# i(orm"tio
t'"t i& re9uired (rom t'e di((eret &tudet& re!i&teri! (or t'e &emi"r&* "d
ot'er com/etitio&.
Aot'er ro#e "&&i!ed to me ."& to be t'e /"rt o( t'e /'oto!r"/'y te"m o(
t'e commuic"tio 9uotiet. My re&/o&ibi#ity ."& to be i c'"r!e o(
c"/turi! t'e 9uiA com/etitio* B'e3" Dry. It ."& " #e"ri! e0/eriece (or
me to be " /"rt o( t'e /'oto!r"/'y te"m (or t'e (ir&t time* "d to re"#i&e my
/oteti"# i t'"t (ie#d.
THE EVENT FLOW
DAY 1 – Tuesday January 2
!"
10:00 AM– 11:40 AM : Inau#ura$ %ess&'n
10:30 AM – 10:35 AM ( In!r'du)!&'n
10:40 AM – 10:50 AM : *e$)'+e ,y Mr-%un&$ ./ De0u!y D&re)!'r/ %IMC1.
T"e+e ‘Curren! 2$',a$ Trends &n Med&a3
10:50 AM – 11:05 AM ( Address ,y 2ues! '4 5'n'ur 1Ce$e,ra!ed A)!'r/ Mr- Ra6es"
.ed&
11:05 AM – 11:20 AM ( Pres&den!&a$ Re+ar6s ,y D&re)!'r %IMC1./ Pr'4- Maya
C"a6ra7ar!& V
11:20 AM – 11:35 AM ( 8ey N'!e Address ,y !"e C"&e4 2ues! – Pr'4- 8ers!&n Mey/ Dean
'4 9a)u$!y Med&a/ Ar!s and Des&#n :MAD;/Un&7ers&!y '4 *es!+&ns!er/ L'nd'n/ U8
11:35 AM – 11:40 AM ( V'!e '4 T"an6s ,y Ms- %"a,&s!a .''s"an/ Ass!-Pr'4ess'r/
%IMC1.
12:00 PM – 1:00 PM ( %ess&'n 'n an 8"a!r&
1:15 PM – 2:15 PM ( Lun)" .rea6
2:20 PM – 2:50 PM : %ess&'n 'n ?Preser7&n# !"e Aura$( !"e Ar)"&7e '4 Ind&an Mus&)
:AIM;/ a Case %!udy? ,y Mr-V&6ra+ %a+0a!"
2:50 PM – 3:50 PM ( Pane$ D&s)uss&'n( ay Re#'
DAY – 2/ *ednesday/ January 2E
!"
2@15
10:00AM – 10:15 AM: Ge#come
10:30 AM – 11:30 AM: S'"do. 5iber"tio
11:45 AM – 12:45 PM: Di#mici"tio% Di&cu&&io o t'e e2o#2i! tred& o(
Di#m&
1"e# Member&: Mr. S""d H'"* Mr. S"m Mo'"*
1ro(.M"u C'"-r"2"rt'y* Mr. R"3-um"r @o'&o
12:45 PM – 1:30 PM: 5uc' Bre"-
1:30 PM – 2:30 PM : 1"e# Di&cu&&io: IT'e"tre "& " Commuic"tio
MediumJ
1"e# Member&: Mr. Am""* Mr. S"meer Roy* M&.
Sur"b'i Herur Moder"tor : Mr +2" H"&ti!&
2:45 PM – 3:45 PM: 1"e# Di&cu&&io: +tre/reeur&'i/ "d Io2"tio: A
1"t' (or +2o#utio "d 1ro!re&&
Panel members: Mr. Hem"t Sore!* Mr. Rebe##o* M&.
S'u-#" Bo&e* Moder"tor: M&. Suit'" Srii2"&"
3:45 PM – 4:00 PM: 1riAe Di&tributio
4:15 PM – 5:15 PM : 1er(orm"ce by S1IC MACAK !rou/ by Hu!"ri"
Duo
Mr.SAi#2e&Ater Mi-#o& o Drum& "d Mr. M"te 1oA&"r
o t'e 1i"o.
Parallel Tracks
Day 1
=uiA : 1re#imi"ry Roud
Pictionary
Day 2
=uiA : Di"#&
Poetry
1'oto!r"/'y +0'ibitio
EVENT HIGHLIGHTS
Following is a brief about every event that took la!e on
both the "ays of #$%&'(
Day 1- 27
th
January 2015
Inauguration
T"e 2ues! '4 5'n'ur/ n'!ed !"ea!re and 4&$+ 0ers'na$&!y/ Mr- Ra6es" .ed&/ 'u!$&ned !"e
&+0a)! '4 ra0&d$y )"an#&n# !e)"n'$'#y &+0$e+en!ed &n !"e +ed&a s0a)e -5e s!ressed !"a! &!
Aas &+0era!&7e !' ada0! !' neA !e)"n'$'#&es as !e)"n'$'#y &s ra0&d$y )"an#&n#F s'+e!&+es
render&n# e7en !"e ‘neA3 ',s'$e!e-
Pr'4- Maya C"a6ra7ar!& V-/ D&re)!'r/ %IMC1./ 0res&ded '7er !"e e7en! and de$&7ered a
!"'u#"!10r'7'6&n# 0resen!a!&'n 'n !"e ‘Global Eolution o! M"#ia$- In 0ar!&)u$ar/
s"e s0'6e a,'u! !"e #$',a$ e7'$u!&'n '4 +ed&a/ e$u)&da!&n# &!s re7'$u!&'n 4r'+ 0r&n! !'
!"e d&#&!a$- %0ea6&n# d&re)!$y !' !"e de$e#a!es/ a +&G '4 )'++un&)a!&'n &ndus!ry
0r'4ess&'na$s and s!uden!s/ s"e ur#ed !"e+ !' ada0! !"e+se$7es !' !"&s neA a#e +ed&a
and "arness &! 4'r !"e ,ene4&! '4 !"e&r &+a#e and ,rand '4 !"e&r 'r#an&Ha!&'ns-
Pr'4- 8ers!&n Mey/ Dean '4 9a)u$!y Med&a/ Ar!s and Des&#n :MAD;/ Un&7ers&!y '4
*es!+&ns!er/ L'nd'n/ U8/ !"e C"&e4 2ues! 4'r !"e e7en!/ de$&,era!ed u0'n !"e !"e+e/
%&urr"nt Global 'r"n#( in M"#ia$) Ou!$&n&n# !"e reas'ns 4'r s&#n&4&)an! de)$&ne &n
neAs0a0er readers"&0 &n !"e U8/ Pr'4- Mey "&#"$&#"!ed !"e !"rea! !"a! !"e d&#&!a$ 4&e$d
0'sed-
A s0e)&a$ &n!era)!&7e sess&'n '4 !"e Deans B D&re)!'rs '4 !"e Ass')&a!&'n '4
Ind&an Mana#e+en! %)"''$s :AIM%;/ 8arna!a6a B 8era$a C"a0!er Aas a$s'
)'ndu)!ed 'n January 2
!"
/ 2@15- T"e C"&e4 2ues!/ Pr'4- Mey/ $ed !"e d&s)uss&'n 'n
!"e%C'$$a,'ra!&'n '4 2$',a$ Edu)a!&'na$ Ins!&!u!&'ns 4'r 9's!er&n# Qua$&!y
Mana#e+en! Edu)a!&'n-3 T"e d&s)uss&'ns/ &n 0ar!&)u$ar/ 4')used 'n !"e !"e+e '4
‘Trans4'r+a!&7e Peda#'#y( 2$',a$ Edu)a!&'na$ Ins!&!u!&'ns B
Redes&#n&n#IRe!"&n6&n# Mana#e+en! Tea)"&n# and Learn&n#-
A 0resen!a!&'n 'n !"e &+0'r!an)e '4 ‘%us!a&na,&$&!y3 Aas de$&7ered ,y Mr-N&ran>an
8"a!r&/ 4'r+er 2enera$ Mana#er – ITC #r'u0 '4 "'!e$s-
On !"&s '))as&'n/ !"e &n1"'use +a#aH&ne '4 %IMC1./ THE PRAD TIMES Aas a$s'
re$eased ,y 'ur D&re)!'r/ Pr'4-8ers!&n Mey/ Mr-Ra6es" .ed& and Mr- V&6ra+
%a+0a!"-
Mr- V&6ra+ %a+0a!"/ EGe)u!&7e D&re)!'r1%'u!" a! Ind&ra 2and"& Na!&'na$ Cen!re
4'r !"e Ar!s :I2NCA; and Pr'+'!er '4 !"e .an#a$'re L&!era!ure 9es!&7a$/ '4 A"&)"
Ae are E7en! Par!ners/ s0'6e 'n !"e !'0&) ‘Digiti*ation o! Ar+hi"( o! In#ian
Mu(i+3/ "&#"$&#"!&n# !"e &+0'r!an)e '4 re!r&e7&n#/ d')u+en!&n#/ 0reser7&n# and
d&sse+&na!&n# 'ur r&)" aura$ )u$!ura$ "er&!a#e-
Mr- %'u+&!ra .'se/ EGe)u!&7e Ed&!'r/ %0'r!s/ NDTV C'n7er#en)e and Mr- As"'6
8&n& '4 Lan#''r d&s)ussed !"e )u!!&n# ed#e na!ure '4 d&#&!a$ &n4'r+a!&'n- Mr- .'se
sa&d !"a! 6u+ar J'"ns'n and Mr- %a+ M'"an- Mr- 8"an/
D&re)!'r and 9'under '4 Cen!ers!a#e/ e+0"as&sed "'A ‘!e)"n'$'#&)a$ ad7an)e+en! &n
4&$+s "as !a6en +'7&e1Aa!)"&n# and +a6&n# !' a "&#"er $e7e$3- T"e '!"ers added
&+0'r!an! &ns&#"!s &n!' '!"er e7'$7&n# !rends '4 4&$+s-
T"e neG! 0ane$ !&!$ed ‘T"ea!re as a C'++un&)a!&'n Med&u+3 "ad Mr- A+aan/
Mr-%a+eer R'y and Ms-%ura,"& 5erur s0ea6&n# 0ass&'na!e$y a,'u! !"e&r $'7e 4'r !"e
s!a#e- T"e 0ane$ Aas +'dera!ed ,y Mr-E7an 5as!&n#s- T"e&r 0ass&'n Aas ,es!
su++ed ,y Mr- A+aan A"' sa&d
ON
COMMUNICATION QUOTIONT ‘15
Submitted to: Submitted By:
Director R.SRIMATHI
SSMC 14050341067
Be!"#uru $014%$016
Symbio&i& Sc'oo# o( Medi" ) Commuic"tio*
+#ectroic City* Be!"#uru.
+%m"i#: &rim"t'i,&&mc.edu.i
Ac-o.#ed!emet
I t"-e t'i& o//ortuity to e0/re&& my /ro(oud !r"titude to Director (or t'e
!uid"ce "d co&t"t ecour"!emet.
I "#&o t"-e t'i& o//ortuity to e0/re&& my &/eci"# t'"-& to De/uty Director 1ro(.
Sui# B (or 'i& 2"#u"b#e i(orm"tio "d !uid"ce* .'ic' 'e#/ed me i com/#eti!
t'i& /ro3ect.
I "m ob#i!ed to my 1ro(e&&or& M&. S'"bi&t" Boo&'"* Dr. S'"&i-"#" 1"ti# "d Mr.
Sri!"e&' 4"ru (or t'e 2"#u"b#e i(orm"tio /ro2ided by t'em i t'eir re&/ecti2e
(ie#d&.
I /ercei2e "& t'i& o//ortuity i my c"reer de2e#o/met. I .i## &tri2e to u&e !"ied
&-i##& "d -o.#ed!e i t'e be&t /o&&ib#e ."y* "d I .i## cotiue to .or- o t'eir
im/ro2emet* i order to "tt"i de&ired c"reer ob3ecti2e&. Ho/e to cotiue
coo/er"tio .it' "## o( you i t'e (uture.
Sicere#y*
R.Srim"t'i
D+C5ARATI67
I 'ereby dec#"re t'"t /ro3ect re/ort (or my 5i2e 1ro3ect &ubmitted to Symbio&i&
Iter"tio"# 8i2er&ity "& " /"rt o( t'e MBA curricu#um* i& " record o( " ori!i"#
.or- doe by me. T'i& /ro3ect .or- i& &ubmitted i " /"rti"# (u#(i##met o( "##
re9uiremet&. I dec#"re t'"t "## t'e cotet& (uri&'ed i t'i& re/ort "re true "d
ori!i"#.
Sicere#y*
R.Srim"t'i
SSMC :B ;$014%16<
+0ecuti2e Summ"ry
T'i& i& t'e re/ort b"&ed o t'e 5i2e 1ro3ect* Commuic"tio =uotiet >15
;C=15< t'"t I '"2e &ucce&&(u##y com/#eted. It ."& " t.o d"y e2et 'e#d "t
Symbio&i& Sc'oo# o( Medi" "d Commuic"tio* Be!"#uru. T'e Commuic"tio
Semi"r ."& 'e#d o $7
t'
"d $?
t'
@"u"ry $015 "& " /"rt o( our MBA /ro!r"m o
Commuic"tio M""!emet* Symbio&i& Iter"tio"# 8i2er&ity.
T'e Au"# Semi"r o( Symbio&i& Sc'oo# o( Medi" "d Commuic"tio '"d
" idi2idu"# e2et o( t'e ye"r. T'ere .ere /"e# di&cu&&io* /re&et"tio& by
e0/ert "d 2"riou& com/etitio& &uc' "& 1'oto!r"/'y* 1oetry "d =uiA.
T'i& re/ort ic#ude& t'e (#o. o( e2et* 1re/"r"tio o( t'e e2et by t'e B"tc'
o( $014%$016 "d t'e d"y o( t'e e2et. Studet& (rom 2"riou& co##e!e& "#&o
/"rtici/"ted i t'i& e2et.
I7TR6D8CTI67
C6MM87ICATI67 =86TI67T B15
C= C15 i& " t.o%d"y &emi"r t'"t ."& 'e#d o @"u"ry $7t' "d $?t' $015* "t t'e
Symbio&i& Be!"#uru C"m/u&. T'e e2et &er2e& "& " /#"t(orm (or t'e be&t mid&
i t'e idu&try to &'"re t'eir e0/eriece& "d i&i!'t& "d de#iber"te o e.
de2e#o/met& i t'e (ie#d& o( Di!it"# Commuic"tio&* Di#m "d T'e"tre "mo!
m"y ot'er&.
T'e Commuic"tio =uotiet >15 "#&o coducted 2"riou& o( com/etitio&
re#"ted to commuic"tio &uc' "& 1'oto!r"/'y* 1oetry "d =uiA. T'e &emi"r ."&
b"&ic"##y di2ided ito t.o ty/e&E t'e educ"ti2e 9uotiet "d t'e etert"imet
9uotiet. T'e 1"e# Di&cu&&io& "d 1re&et"tio& .ere " /"rt o( t'e educ"ti2e
9uotiet "d t'e etert"imet 9uotiet co&i&ted o( S'"do. 1#"y "d Mu&ic
B"d. M"y o( t'e e2et& .ere 'e#d /"r"##e# i di((eret "re"&.
R65+S A7D R+S16SIBI5ITI+S
A< B+D6R+ TH+ +4+7T
T'e co##e!e cre"ti2e te"m* T'e T'ird eye ."& re&/o&ib#e (or t'e #o!o
de&i!i!* b"er& "d /o&ter& "d ot'er cre"ti2ity /re&et duri! t'e t.o
d"y &emi"r. I 'e#/ed t'e c#ub .it' t'e cre"ti2e de&i!i! o( m"y o( t'e
/o&ter&* "d 'e#/ed i &etti! u/ o( t'e bi! commuic"tio 9uotiet #o!o o
t'e etr"ce o( t'e "uditorium.
B< D8RI7F TH+ +4+7T
Duri! t'e e2et* i ."& i c'"r!e o( t'e re!i&tr"tio de&-* "#o! .it' my
te"m member* T'e Bi! Mout'. Ge .ere i c'"r!e o( /ro2idi! e2eryoe
.it' t'e e2et (#o.* re!i&teri! t'e "me& "d ot'er e&&eti"# i(orm"tio
t'"t i& re9uired (rom t'e di((eret &tudet& re!i&teri! (or t'e &emi"r&* "d
ot'er com/etitio&.
Aot'er ro#e "&&i!ed to me ."& to be t'e /"rt o( t'e /'oto!r"/'y te"m o(
t'e commuic"tio 9uotiet. My re&/o&ibi#ity ."& to be i c'"r!e o(
c"/turi! t'e 9uiA com/etitio* B'e3" Dry. It ."& " #e"ri! e0/eriece (or
me to be " /"rt o( t'e /'oto!r"/'y te"m (or t'e (ir&t time* "d to re"#i&e my
/oteti"# i t'"t (ie#d.
THE EVENT FLOW
DAY 1 – Tuesday January 2
!"
10:00 AM– 11:40 AM : Inau#ura$ %ess&'n
10:30 AM – 10:35 AM ( In!r'du)!&'n
10:40 AM – 10:50 AM : *e$)'+e ,y Mr-%un&$ ./ De0u!y D&re)!'r/ %IMC1.
T"e+e ‘Curren! 2$',a$ Trends &n Med&a3
10:50 AM – 11:05 AM ( Address ,y 2ues! '4 5'n'ur 1Ce$e,ra!ed A)!'r/ Mr- Ra6es"
.ed&
11:05 AM – 11:20 AM ( Pres&den!&a$ Re+ar6s ,y D&re)!'r %IMC1./ Pr'4- Maya
C"a6ra7ar!& V
11:20 AM – 11:35 AM ( 8ey N'!e Address ,y !"e C"&e4 2ues! – Pr'4- 8ers!&n Mey/ Dean
'4 9a)u$!y Med&a/ Ar!s and Des&#n :MAD;/Un&7ers&!y '4 *es!+&ns!er/ L'nd'n/ U8
11:35 AM – 11:40 AM ( V'!e '4 T"an6s ,y Ms- %"a,&s!a .''s"an/ Ass!-Pr'4ess'r/
%IMC1.
12:00 PM – 1:00 PM ( %ess&'n 'n an 8"a!r&
1:15 PM – 2:15 PM ( Lun)" .rea6
2:20 PM – 2:50 PM : %ess&'n 'n ?Preser7&n# !"e Aura$( !"e Ar)"&7e '4 Ind&an Mus&)
:AIM;/ a Case %!udy? ,y Mr-V&6ra+ %a+0a!"
2:50 PM – 3:50 PM ( Pane$ D&s)uss&'n( ay Re#'
DAY – 2/ *ednesday/ January 2E
!"
2@15
10:00AM – 10:15 AM: Ge#come
10:30 AM – 11:30 AM: S'"do. 5iber"tio
11:45 AM – 12:45 PM: Di#mici"tio% Di&cu&&io o t'e e2o#2i! tred& o(
Di#m&
1"e# Member&: Mr. S""d H'"* Mr. S"m Mo'"*
1ro(.M"u C'"-r"2"rt'y* Mr. R"3-um"r @o'&o
12:45 PM – 1:30 PM: 5uc' Bre"-
1:30 PM – 2:30 PM : 1"e# Di&cu&&io: IT'e"tre "& " Commuic"tio
MediumJ
1"e# Member&: Mr. Am""* Mr. S"meer Roy* M&.
Sur"b'i Herur Moder"tor : Mr +2" H"&ti!&
2:45 PM – 3:45 PM: 1"e# Di&cu&&io: +tre/reeur&'i/ "d Io2"tio: A
1"t' (or +2o#utio "d 1ro!re&&
Panel members: Mr. Hem"t Sore!* Mr. Rebe##o* M&.
S'u-#" Bo&e* Moder"tor: M&. Suit'" Srii2"&"
3:45 PM – 4:00 PM: 1riAe Di&tributio
4:15 PM – 5:15 PM : 1er(orm"ce by S1IC MACAK !rou/ by Hu!"ri"
Duo
Mr.SAi#2e&Ater Mi-#o& o Drum& "d Mr. M"te 1oA&"r
o t'e 1i"o.
Parallel Tracks
Day 1
=uiA : 1re#imi"ry Roud
Pictionary
Day 2
=uiA : Di"#&
Poetry
1'oto!r"/'y +0'ibitio
EVENT HIGHLIGHTS
Following is a brief about every event that took la!e on
both the "ays of #$%&'(
Day 1- 27
th
January 2015
Inauguration
T"e 2ues! '4 5'n'ur/ n'!ed !"ea!re and 4&$+ 0ers'na$&!y/ Mr- Ra6es" .ed&/ 'u!$&ned !"e
&+0a)! '4 ra0&d$y )"an#&n# !e)"n'$'#y &+0$e+en!ed &n !"e +ed&a s0a)e -5e s!ressed !"a! &!
Aas &+0era!&7e !' ada0! !' neA !e)"n'$'#&es as !e)"n'$'#y &s ra0&d$y )"an#&n#F s'+e!&+es
render&n# e7en !"e ‘neA3 ',s'$e!e-
Pr'4- Maya C"a6ra7ar!& V-/ D&re)!'r/ %IMC1./ 0res&ded '7er !"e e7en! and de$&7ered a
!"'u#"!10r'7'6&n# 0resen!a!&'n 'n !"e ‘Global Eolution o! M"#ia$- In 0ar!&)u$ar/
s"e s0'6e a,'u! !"e #$',a$ e7'$u!&'n '4 +ed&a/ e$u)&da!&n# &!s re7'$u!&'n 4r'+ 0r&n! !'
!"e d&#&!a$- %0ea6&n# d&re)!$y !' !"e de$e#a!es/ a +&G '4 )'++un&)a!&'n &ndus!ry
0r'4ess&'na$s and s!uden!s/ s"e ur#ed !"e+ !' ada0! !"e+se$7es !' !"&s neA a#e +ed&a
and "arness &! 4'r !"e ,ene4&! '4 !"e&r &+a#e and ,rand '4 !"e&r 'r#an&Ha!&'ns-
Pr'4- 8ers!&n Mey/ Dean '4 9a)u$!y Med&a/ Ar!s and Des&#n :MAD;/ Un&7ers&!y '4
*es!+&ns!er/ L'nd'n/ U8/ !"e C"&e4 2ues! 4'r !"e e7en!/ de$&,era!ed u0'n !"e !"e+e/
%&urr"nt Global 'r"n#( in M"#ia$) Ou!$&n&n# !"e reas'ns 4'r s&#n&4&)an! de)$&ne &n
neAs0a0er readers"&0 &n !"e U8/ Pr'4- Mey "&#"$&#"!ed !"e !"rea! !"a! !"e d&#&!a$ 4&e$d
0'sed-
A s0e)&a$ &n!era)!&7e sess&'n '4 !"e Deans B D&re)!'rs '4 !"e Ass')&a!&'n '4
Ind&an Mana#e+en! %)"''$s :AIM%;/ 8arna!a6a B 8era$a C"a0!er Aas a$s'
)'ndu)!ed 'n January 2
!"
/ 2@15- T"e C"&e4 2ues!/ Pr'4- Mey/ $ed !"e d&s)uss&'n 'n
!"e%C'$$a,'ra!&'n '4 2$',a$ Edu)a!&'na$ Ins!&!u!&'ns 4'r 9's!er&n# Qua$&!y
Mana#e+en! Edu)a!&'n-3 T"e d&s)uss&'ns/ &n 0ar!&)u$ar/ 4')used 'n !"e !"e+e '4
‘Trans4'r+a!&7e Peda#'#y( 2$',a$ Edu)a!&'na$ Ins!&!u!&'ns B
Redes&#n&n#IRe!"&n6&n# Mana#e+en! Tea)"&n# and Learn&n#-
A 0resen!a!&'n 'n !"e &+0'r!an)e '4 ‘%us!a&na,&$&!y3 Aas de$&7ered ,y Mr-N&ran>an
8"a!r&/ 4'r+er 2enera$ Mana#er – ITC #r'u0 '4 "'!e$s-
On !"&s '))as&'n/ !"e &n1"'use +a#aH&ne '4 %IMC1./ THE PRAD TIMES Aas a$s'
re$eased ,y 'ur D&re)!'r/ Pr'4-8ers!&n Mey/ Mr-Ra6es" .ed& and Mr- V&6ra+
%a+0a!"-
Mr- V&6ra+ %a+0a!"/ EGe)u!&7e D&re)!'r1%'u!" a! Ind&ra 2and"& Na!&'na$ Cen!re
4'r !"e Ar!s :I2NCA; and Pr'+'!er '4 !"e .an#a$'re L&!era!ure 9es!&7a$/ '4 A"&)"
Ae are E7en! Par!ners/ s0'6e 'n !"e !'0&) ‘Digiti*ation o! Ar+hi"( o! In#ian
Mu(i+3/ "&#"$&#"!&n# !"e &+0'r!an)e '4 re!r&e7&n#/ d')u+en!&n#/ 0reser7&n# and
d&sse+&na!&n# 'ur r&)" aura$ )u$!ura$ "er&!a#e-
Mr- %'u+&!ra .'se/ EGe)u!&7e Ed&!'r/ %0'r!s/ NDTV C'n7er#en)e and Mr- As"'6
8&n& '4 Lan#''r d&s)ussed !"e )u!!&n# ed#e na!ure '4 d&#&!a$ &n4'r+a!&'n- Mr- .'se
sa&d !"a! 6u+ar J'"ns'n and Mr- %a+ M'"an- Mr- 8"an/
D&re)!'r and 9'under '4 Cen!ers!a#e/ e+0"as&sed "'A ‘!e)"n'$'#&)a$ ad7an)e+en! &n
4&$+s "as !a6en +'7&e1Aa!)"&n# and +a6&n# !' a "&#"er $e7e$3- T"e '!"ers added
&+0'r!an! &ns&#"!s &n!' '!"er e7'$7&n# !rends '4 4&$+s-
T"e neG! 0ane$ !&!$ed ‘T"ea!re as a C'++un&)a!&'n Med&u+3 "ad Mr- A+aan/
Mr-%a+eer R'y and Ms-%ura,"& 5erur s0ea6&n# 0ass&'na!e$y a,'u! !"e&r $'7e 4'r !"e
s!a#e- T"e 0ane$ Aas +'dera!ed ,y Mr-E7an 5as!&n#s- T"e&r 0ass&'n Aas ,es!
su++ed ,y Mr- A+aan A"' sa&d