Hyundai motor India limited is a feather in the cap of the Hyundai motors. Amongst its product group, Hyundai Santro has made its incredible mark in the Indian market.
The main objective of the study is to see the level of satisfaction among the Santro car users. The project is carried out by collecting data\information from existing Santro car owners.
The method used for data collection is non-disguised structured questionnaire.
The sample size representing Mumbai city’s western suburbs is 50, because more reliable results are produced. The sample frame of our research is the car dealers. The car owners are the respondents which are incidental within the frame.
The Sampling unit is India-Maharashtra-Mumbai-Western Suburbs. The sample size was 50 respondents in the western suburbs of Mumbai, because it gives us an absolute figure for comparison relating to separate parametric measures.
The data has then been formatted, which helps in its interpretation and analysis. The data helps us to understand Hyundai Santro has very high customer satisfaction and sells on its features and for the car and not promotions.
The main objective of the study is to see the level of satisfaction among the Santro car users. The project is carried out by collecting data\information from existing Santro car owners.
The method used for data collection is non-disguised structured questionnaire.
The sample size representing Mumbai city’s western suburbs is 50, because more reliable results are produced. The sample frame of our research is the car dealers. The car owners are the respondents which are incidental within the frame.
The Sampling unit is India-Maharashtra-Mumbai-Western Suburbs. The sample size was 50 respondents in the western suburbs of Mumbai, because it gives us an absolute figure for comparison relating to separate parametric measures.
The data has then been formatted, which helps in its interpretation and analysis. The data helps us to understand Hyundai Santro has very high customer satisfaction and sells on its features and for the car and not promotions.