Description
On this elucidation pertaining to fundamentals of entrepreneurship fall 2014.
1/8
MANAGEMENT 358
FUNDAMENTALS OF ENTREPRENEURSHIP (#21929)
Fall 2014
August 25 – Dec 10, 2014
COURSE SYLLABUS
Instructor: Professor Kimberly King, Department of Management
Office and Phone: 858-353-4903
E-mail: [email protected]
Office Hours: Thursday 10:45am to noon by appointment, 858-353-4903, EBA 337A
Class Time and Room: Tuesdays and Thursdays 9:30am – 10:45am in LL 408
REQUIRED TEXTBOOK:
Entrepreneurship and Small Business Management. Second Edition.(2015) by Steve Mariotti and
Caroline Glackin. ISBN 0-13-376718-3 Publisher: Prentice Hall (Note: Will be available in the
bookstore, rental and online)
Business Model Canvas Generatorhttp://www.businessmodelgeneration.com/downloads/businessmodelgeneration_preview.pdfhttp://canvanizer.com/
Free
Several copies of the book maybe on course reserve at the SDSU Library.
COURSE DESCRIPTION
This course provides an overview of the entrepreneurial process and prepares students for an
entrepreneurial mindset. Content-wise, we will begin the class with discussions of the
entrepreneurial process. Then we systematically walk through the entrepreneurial process of
searching opportunities, assembling resources, launching new venture, running the business and
harvesting the rewards. This course engages students through a variety of learning activities.
Through a combination of lectures, case analyses, video and live presentations, discussion and
exercises, we will learn about the challenges and issues confronting people who are considering, are
in the process of, and/or have already started up their own businesses.
STUDENT LEARNING OUTCOMES
At the end of this course, you will be able to:
1. Explain why entrepreneurship can be viewed as arising out of the intersection of enterprising
people and opportunities.
2. Define entrepreneurial opportunities and explain why such opportunities exist.
3. Explain why cognitive processes provide an important foundation for understanding creativity
and opportunity recognition.
4. Explain why entrepreneurs need to gather several kinds of information before launching their
new ventures and describe the nature of that information.
5. Explain the difference between human capital and social capital and indicate why the founding
team of new ventures should be high in both.
6. Explain the basic principles of financial management, including balance sheets, income
statements, and cash flow statements.
2/8
7. Define real customer need and explain why an entrepreneur should seek to develop a product
or service that meets a real need.
8. Describe how entrepreneurs can prevent others from learning about their business ideas, and
list the barriers entrepreneurs can use to prevent competitors from imitating these ideas.
GRADE DISTRIBUTION:
Class Participation 10% 20pts
Labs Reports (G:Group) 15% 30pts
Biography Presentation (G) 15% 30pts (Presentation based on entrepreneur biography)
Mid-term Exam 30% 60pts
Final Exam 30% 60pts
Total 100% 200pts
Total Points: 200 points
Grades Conversion (Percentiles vs. Letter Grade)
94-100%=A 80.5-82%=B- 67-69%=D+
89.5-93.5%=A- 77.5-80%=C+ 63-66%=D
87.5-89%=B+ 72.5-77%=C 60-62%=D-
82.5.-87%=B 70-72%=C- Below 60%=F
CLASS PARTICIPATION:
Class participation is the key to learning. Students are expected to attend and contribute to the class
discussions. Please note that the quality of what you contribute (it can be a thoughtful question,
some astute analysis, and/or some other meaningful contribution) will count far more than the
quantity of your remarks. More “noise” does not equal higher score.
Participation grades will be given on the following basis:
A: Present, asking/answering questions, adding quality to the discussion, contribute to the
direction of the discussion.
B: Present, asking/answering questions, actively engaged.
C: Present, listening, but not sharing ideas.
D: Minimal engagement (not paying attention to the class, reading or sleeping in class).
Unexcused or unnecessary absences.
F: Regular no-shows. Failure to give valid reasons for multiple no-shows.
Please note that if you are in class but are not actively engaged nor share your ideas, your
participation for that class is C.
WRITTEN WORK:
All written work is to be typed double-spaced using letter sized papers (8.5x11 inches) with 1-inch
margins and at least 11-point Times New Roman text. Clearly state the authors’ names and group
number and name. No cover pages for the lab reports please.
3/8
GROUPWORK AND PEER EVALUATION:
Lab Reports are done in groups of 4-6 students. Lab reports are 3 page, double-spaced report on a
particular issue in entrepreneurship, such as idea identification, and rules and regulations related to
your opportunity.
In addition to lab reports, your team is required to make a presentation based on an entrepreneurial
biography, such as Walter Isaacson’s biography of Steve Jobs at the term end. You will summarize
the key events in the entrepreneur’s life, identify where he/her ideas come from, discuss his/her
management styles, and draw key lessons from the book. I will give the class a list of available
titles and any additional choice of biographies must be approved by the professor.
Each individual is expected to pull his/her weight and carry the appropriate share of responsibility.
At the term end, you will be asked to submit a confidential peer evaluation of group members.
Honesty and objectivity in the assessment is expected. Based upon the group’s perceived level of
the individual’s contribution to the overall effort, his/her grade on the group reports may be adjusted
upwards or downwards.
CLASS POLICIES
Attendance: Unless pre-arranged with the instructor, students are expected to attend and participate
in all classes. The presentation days are especially important and your participation grade will be
automatically deducted if you are not present. Otherwise, each student will be allowed up to 2
unexcused absences for the semester.
Class preparation: Reading assignments and cases for class discussions should be prepared in
advance of class meetings. Lecture Notes are uploaded to the Blackboard before class.
Name card: Every student is expected to bring a name card with him/her to every class.
Conduct: Attentiveness in class pays off in grades. Reading irrelevant materials during class (e.g.,
newspapers), sleeping in class, or distracting behavior during class will not be permitted. Lateness
to class disrupts the activities and is never appreciated by either your fellow students or me.
Laptops are permitted in class only for the purpose of note taking. Use for other purposes is
distracting to students as well as the instructor and will result in a deduction of participation points.
Lateness of submission: Reports and presentations submitted after the due date will result in grade
drop of 5% for each day late. All submissions must be done on Blackboard through the
“Assignments” section. No email submission to the professor is accepted.
Class grade: Assignment grades and exam grades are uploaded in Blackboard in due time. The
grade for the entire class is to be provided on the Webportal after grading of the Final Examination.
The breakdown of the class grade is to be provided on the Blackboard in one week after it appears
on Webportal.
SYLLABUS STATEMENT FOR STUDENTS WITH DISABILTIES:
If you are a student with a disability and believe you will need accommodations for this class, it is
your responsibility to contact Student Disability Services at (619) 594-6473. To avoid any delay
4/8
in the receipt of your accommodations, you should contact Student Disability Services as soon as
possible. Please note that accommodations are not retroactive, and that I cannot provide
accommodations based upon disability until I have received an accommodation letter from Student
Disability Services. Your cooperation is appreciated.
5/8
CLASS SCHEDULE
A detailed class outline is showed here, indicating the topic and assignments for each class date.
Wk Dates Topic Readings Key Outcomes
1 Aug 26
Aug 28
T Course Overview and Introducing
Yourself
TH Chapter 1: Entrepreneurs
Recognize Opportunities
None
Chapter 1
? Get to know the class, your classmates and the teacher
? Evaluate whether this course is right for you
? Describe the process perspective of entrepreneurship, and
list the major phases of this process
? Explain why entrepreneurship can be viewed as arising out
of the intersection of enterprising people and opportunities
? Group Formation
2 Sept 2
Sept 4
T Chapter 3: Finding Opportunity in
Existing Business
Guest Speaker - Portfolium
TH Lab Day 1: Hunt for
Opportunities
Chapter 3
LAB DAY
? Define an entrepreneurial opportunity and explain why such
opportunities exist
? Identify the origins of opportunities
? List the different forms that entrepreneurial opportunities can
take and explain why some forms are better for new firms
than other
? In-class group work; 3-page Maximum Deliverable due by
next Tuesday midnight
3 Sept 9
Sept 11
T Guest Speaker
Complete Lab
TH Cognitive Foundations of
Entrepreneurship
? Read guest speaker bios on BB and prepare questions for
the speaker
? Explain why cognitive processes (the process of thinking)
provide an important foundation for understanding creativity
and opportunity recognition
? Explain why we tend to use heuristics and other "mental
shortcuts", and how these shortcuts can affect
entrepreneurs
4 Sept 16 T Field Trip – Zahn Center Meet in classroom
Sept 18 TH Chapter 5: Creating Business
from Opportunity
What Entrepreneurs Need to Know
Before They Start
Chapter 5 ? Explain why entrepreneurs need to gather several kinds of
information before launching their new ventures and
describe the nature of that information
? Define competitive advantage and explain why new
6/8
Wk Dates Topic Readings Key Outcomes
ventures must have one to be successful
? Describe how entrepreneurs can prevent others from
learning about their business ideas, and the barriers
entrepreneurs can use to prevent competitors from imitating
these ideas
5 Sept 23
Sept 25
TH Chapter 6: Explore Your Market
Guest Speaker
Chapter 6 ? Explain the difference between human capital and social
capital and indicate why the founding team of new ventures
should be high in both
? Explain why entrepreneurs need to gather several kinds of
information before launching their new ventures and
describe the nature of that information
? Read guest speaker bios on BB and prepare questions for
the speaker
6 Sept 30
Oct 2
T Chapter 19: Human Resources
and Management
Chapter 20: Leadership and Ethic
Practices
Assembling the Team
Stanford Video “What it means to
learn entrepreneurship””
TH Class Exercise Creativity
Chapter 19
Chapter 20
? Explain why it is often better for entrepreneurs to work with
co-founders with different experience, training, and skills
than they do, rather than co-founders who are similar to
themselves in those respects
Wallet Exercise
7 Oct 7
Oct 9
T Midterm Review
TH Midterm
In classroom
8 Oct 14
Oct 16
T Chapter 4: The Business Plan:
Road Map to Success
Business Model Canvas
TH Lab Day 2: Business Model
Canvas for Idea
Chapter 4
Business
Model
Canvas
Generator
LAB
? Understand the Business Model Canvas and the important
to entrepreneurs.
? In-class Group work; Deliverable due by next Tuesday
midnight. Submit thru Blackboard.
7/8
Wk Dates Topic Readings Key Outcomes
9 Oct 21 T Chapter 12: Understanding and
Managing Start-up, Fixed, and
Variable Costs
Chapter 13: Using Financial
Statements to Guide a Business
Chapter 12
Chapter 13
? Explain the basic principles of financial management,
including balance sheets, income statements, and cash flow
statements.
Oct 23
TH Chapter 14: Cash Flow and
Taxes
Guest Speaker
Chapter 14
? Explain why it is difficult for entrepreneurs to raise money
from external investors and identify specific solutions to this
problem
? Understand the cost of capital and how it differs across the
sources of financing for entrepreneurs
10 Oct 28
Oct 30
T Chapter 15: Financing Strategy:
Debt, Equity, or Both?
TedTalk Pitching to VCs
Stanford Video: “Angel Investing
Video”
TH Chapter 7: Developing the Right
Marketing Mix
Chapter 8: Pricing and Credit
Chapter 9: Advertising and
Promotion
Chapter 15
Chapter 7-9
? List the different sources of capital for new ventures and
describe the equity finance process from start to finish
? Define real customer need and explain why an entrepreneur
should seek to develop a product or service that meets a
real need
? Describe a typical adoption pattern for new products and
explain the meaning of "crossing the chasm"
11 Nov 4
Nov 6
T Chapter 2: Franchising, Licensing
Guest Speaker
TH Working Session
Chapter 2
? Define different types of franchising
? Real customer need and explain why an entrepreneur
should seek to develop a product or service that meets a
real need
? Define opportunities in existing business
12 Nov 11
Nov 13
T Veterans Day - No Class
TH Chapter 16: Addressing Legal
Issues and Managing Risk
Guest Speaker
Chapter 16
? Understanding Business Legal Structures
? Define Contracts and explain importance of working with
attorneys
? Explain Protecting Assets and Risk Management List and
describe some of the major challenges of growth
8/8
Wk Dates Topic Readings Key Outcomes
13 Nov 18
Nov 20
T Chapter 17: Operating for
Success
TH Venturetown
Chapter 17 ? Explain why rapid growth is not for all entrepreneurs
? Define managerial capacity and explain why it can
sometimes limit growth
? Distinguish the internal vs. external strategies of growth
14
Nov 25
Nov 27
T Working Session
TH No Class – Thanksgiving
? Students work on the projects in class and discuss with
professor any remaining issues
15
Dec 2
Dec 4
T Entrepreneur Presentations
(Groups 1-4)
TH Entrepreneur Presentations
Groups 4-8)
? Live presentations. Submit group presentations by April 29
? Live presentations.
16
Dec 9
T Entrepreneur Presentations
(Groups 8-11)
Final Review
? Live presentations.
Final Dec 11
Final Time: Tuesday 8:30am to
10:00am ? In classroom
doc_262747559.pdf
On this elucidation pertaining to fundamentals of entrepreneurship fall 2014.
1/8
MANAGEMENT 358
FUNDAMENTALS OF ENTREPRENEURSHIP (#21929)
Fall 2014
August 25 – Dec 10, 2014
COURSE SYLLABUS
Instructor: Professor Kimberly King, Department of Management
Office and Phone: 858-353-4903
E-mail: [email protected]
Office Hours: Thursday 10:45am to noon by appointment, 858-353-4903, EBA 337A
Class Time and Room: Tuesdays and Thursdays 9:30am – 10:45am in LL 408
REQUIRED TEXTBOOK:
Entrepreneurship and Small Business Management. Second Edition.(2015) by Steve Mariotti and
Caroline Glackin. ISBN 0-13-376718-3 Publisher: Prentice Hall (Note: Will be available in the
bookstore, rental and online)
Business Model Canvas Generatorhttp://www.businessmodelgeneration.com/downloads/businessmodelgeneration_preview.pdfhttp://canvanizer.com/
Free
Several copies of the book maybe on course reserve at the SDSU Library.
COURSE DESCRIPTION
This course provides an overview of the entrepreneurial process and prepares students for an
entrepreneurial mindset. Content-wise, we will begin the class with discussions of the
entrepreneurial process. Then we systematically walk through the entrepreneurial process of
searching opportunities, assembling resources, launching new venture, running the business and
harvesting the rewards. This course engages students through a variety of learning activities.
Through a combination of lectures, case analyses, video and live presentations, discussion and
exercises, we will learn about the challenges and issues confronting people who are considering, are
in the process of, and/or have already started up their own businesses.
STUDENT LEARNING OUTCOMES
At the end of this course, you will be able to:
1. Explain why entrepreneurship can be viewed as arising out of the intersection of enterprising
people and opportunities.
2. Define entrepreneurial opportunities and explain why such opportunities exist.
3. Explain why cognitive processes provide an important foundation for understanding creativity
and opportunity recognition.
4. Explain why entrepreneurs need to gather several kinds of information before launching their
new ventures and describe the nature of that information.
5. Explain the difference between human capital and social capital and indicate why the founding
team of new ventures should be high in both.
6. Explain the basic principles of financial management, including balance sheets, income
statements, and cash flow statements.
2/8
7. Define real customer need and explain why an entrepreneur should seek to develop a product
or service that meets a real need.
8. Describe how entrepreneurs can prevent others from learning about their business ideas, and
list the barriers entrepreneurs can use to prevent competitors from imitating these ideas.
GRADE DISTRIBUTION:
Class Participation 10% 20pts
Labs Reports (G:Group) 15% 30pts
Biography Presentation (G) 15% 30pts (Presentation based on entrepreneur biography)
Mid-term Exam 30% 60pts
Final Exam 30% 60pts
Total 100% 200pts
Total Points: 200 points
Grades Conversion (Percentiles vs. Letter Grade)
94-100%=A 80.5-82%=B- 67-69%=D+
89.5-93.5%=A- 77.5-80%=C+ 63-66%=D
87.5-89%=B+ 72.5-77%=C 60-62%=D-
82.5.-87%=B 70-72%=C- Below 60%=F
CLASS PARTICIPATION:
Class participation is the key to learning. Students are expected to attend and contribute to the class
discussions. Please note that the quality of what you contribute (it can be a thoughtful question,
some astute analysis, and/or some other meaningful contribution) will count far more than the
quantity of your remarks. More “noise” does not equal higher score.
Participation grades will be given on the following basis:
A: Present, asking/answering questions, adding quality to the discussion, contribute to the
direction of the discussion.
B: Present, asking/answering questions, actively engaged.
C: Present, listening, but not sharing ideas.
D: Minimal engagement (not paying attention to the class, reading or sleeping in class).
Unexcused or unnecessary absences.
F: Regular no-shows. Failure to give valid reasons for multiple no-shows.
Please note that if you are in class but are not actively engaged nor share your ideas, your
participation for that class is C.
WRITTEN WORK:
All written work is to be typed double-spaced using letter sized papers (8.5x11 inches) with 1-inch
margins and at least 11-point Times New Roman text. Clearly state the authors’ names and group
number and name. No cover pages for the lab reports please.
3/8
GROUPWORK AND PEER EVALUATION:
Lab Reports are done in groups of 4-6 students. Lab reports are 3 page, double-spaced report on a
particular issue in entrepreneurship, such as idea identification, and rules and regulations related to
your opportunity.
In addition to lab reports, your team is required to make a presentation based on an entrepreneurial
biography, such as Walter Isaacson’s biography of Steve Jobs at the term end. You will summarize
the key events in the entrepreneur’s life, identify where he/her ideas come from, discuss his/her
management styles, and draw key lessons from the book. I will give the class a list of available
titles and any additional choice of biographies must be approved by the professor.
Each individual is expected to pull his/her weight and carry the appropriate share of responsibility.
At the term end, you will be asked to submit a confidential peer evaluation of group members.
Honesty and objectivity in the assessment is expected. Based upon the group’s perceived level of
the individual’s contribution to the overall effort, his/her grade on the group reports may be adjusted
upwards or downwards.
CLASS POLICIES
Attendance: Unless pre-arranged with the instructor, students are expected to attend and participate
in all classes. The presentation days are especially important and your participation grade will be
automatically deducted if you are not present. Otherwise, each student will be allowed up to 2
unexcused absences for the semester.
Class preparation: Reading assignments and cases for class discussions should be prepared in
advance of class meetings. Lecture Notes are uploaded to the Blackboard before class.
Name card: Every student is expected to bring a name card with him/her to every class.
Conduct: Attentiveness in class pays off in grades. Reading irrelevant materials during class (e.g.,
newspapers), sleeping in class, or distracting behavior during class will not be permitted. Lateness
to class disrupts the activities and is never appreciated by either your fellow students or me.
Laptops are permitted in class only for the purpose of note taking. Use for other purposes is
distracting to students as well as the instructor and will result in a deduction of participation points.
Lateness of submission: Reports and presentations submitted after the due date will result in grade
drop of 5% for each day late. All submissions must be done on Blackboard through the
“Assignments” section. No email submission to the professor is accepted.
Class grade: Assignment grades and exam grades are uploaded in Blackboard in due time. The
grade for the entire class is to be provided on the Webportal after grading of the Final Examination.
The breakdown of the class grade is to be provided on the Blackboard in one week after it appears
on Webportal.
SYLLABUS STATEMENT FOR STUDENTS WITH DISABILTIES:
If you are a student with a disability and believe you will need accommodations for this class, it is
your responsibility to contact Student Disability Services at (619) 594-6473. To avoid any delay
4/8
in the receipt of your accommodations, you should contact Student Disability Services as soon as
possible. Please note that accommodations are not retroactive, and that I cannot provide
accommodations based upon disability until I have received an accommodation letter from Student
Disability Services. Your cooperation is appreciated.
5/8
CLASS SCHEDULE
A detailed class outline is showed here, indicating the topic and assignments for each class date.
Wk Dates Topic Readings Key Outcomes
1 Aug 26
Aug 28
T Course Overview and Introducing
Yourself
TH Chapter 1: Entrepreneurs
Recognize Opportunities
None
Chapter 1
? Get to know the class, your classmates and the teacher
? Evaluate whether this course is right for you
? Describe the process perspective of entrepreneurship, and
list the major phases of this process
? Explain why entrepreneurship can be viewed as arising out
of the intersection of enterprising people and opportunities
? Group Formation
2 Sept 2
Sept 4
T Chapter 3: Finding Opportunity in
Existing Business
Guest Speaker - Portfolium
TH Lab Day 1: Hunt for
Opportunities
Chapter 3
LAB DAY
? Define an entrepreneurial opportunity and explain why such
opportunities exist
? Identify the origins of opportunities
? List the different forms that entrepreneurial opportunities can
take and explain why some forms are better for new firms
than other
? In-class group work; 3-page Maximum Deliverable due by
next Tuesday midnight
3 Sept 9
Sept 11
T Guest Speaker
Complete Lab
TH Cognitive Foundations of
Entrepreneurship
? Read guest speaker bios on BB and prepare questions for
the speaker
? Explain why cognitive processes (the process of thinking)
provide an important foundation for understanding creativity
and opportunity recognition
? Explain why we tend to use heuristics and other "mental
shortcuts", and how these shortcuts can affect
entrepreneurs
4 Sept 16 T Field Trip – Zahn Center Meet in classroom
Sept 18 TH Chapter 5: Creating Business
from Opportunity
What Entrepreneurs Need to Know
Before They Start
Chapter 5 ? Explain why entrepreneurs need to gather several kinds of
information before launching their new ventures and
describe the nature of that information
? Define competitive advantage and explain why new
6/8
Wk Dates Topic Readings Key Outcomes
ventures must have one to be successful
? Describe how entrepreneurs can prevent others from
learning about their business ideas, and the barriers
entrepreneurs can use to prevent competitors from imitating
these ideas
5 Sept 23
Sept 25
TH Chapter 6: Explore Your Market
Guest Speaker
Chapter 6 ? Explain the difference between human capital and social
capital and indicate why the founding team of new ventures
should be high in both
? Explain why entrepreneurs need to gather several kinds of
information before launching their new ventures and
describe the nature of that information
? Read guest speaker bios on BB and prepare questions for
the speaker
6 Sept 30
Oct 2
T Chapter 19: Human Resources
and Management
Chapter 20: Leadership and Ethic
Practices
Assembling the Team
Stanford Video “What it means to
learn entrepreneurship””
TH Class Exercise Creativity
Chapter 19
Chapter 20
? Explain why it is often better for entrepreneurs to work with
co-founders with different experience, training, and skills
than they do, rather than co-founders who are similar to
themselves in those respects
Wallet Exercise
7 Oct 7
Oct 9
T Midterm Review
TH Midterm
In classroom
8 Oct 14
Oct 16
T Chapter 4: The Business Plan:
Road Map to Success
Business Model Canvas
TH Lab Day 2: Business Model
Canvas for Idea
Chapter 4
Business
Model
Canvas
Generator
LAB
? Understand the Business Model Canvas and the important
to entrepreneurs.
? In-class Group work; Deliverable due by next Tuesday
midnight. Submit thru Blackboard.
7/8
Wk Dates Topic Readings Key Outcomes
9 Oct 21 T Chapter 12: Understanding and
Managing Start-up, Fixed, and
Variable Costs
Chapter 13: Using Financial
Statements to Guide a Business
Chapter 12
Chapter 13
? Explain the basic principles of financial management,
including balance sheets, income statements, and cash flow
statements.
Oct 23
TH Chapter 14: Cash Flow and
Taxes
Guest Speaker
Chapter 14
? Explain why it is difficult for entrepreneurs to raise money
from external investors and identify specific solutions to this
problem
? Understand the cost of capital and how it differs across the
sources of financing for entrepreneurs
10 Oct 28
Oct 30
T Chapter 15: Financing Strategy:
Debt, Equity, or Both?
TedTalk Pitching to VCs
Stanford Video: “Angel Investing
Video”
TH Chapter 7: Developing the Right
Marketing Mix
Chapter 8: Pricing and Credit
Chapter 9: Advertising and
Promotion
Chapter 15
Chapter 7-9
? List the different sources of capital for new ventures and
describe the equity finance process from start to finish
? Define real customer need and explain why an entrepreneur
should seek to develop a product or service that meets a
real need
? Describe a typical adoption pattern for new products and
explain the meaning of "crossing the chasm"
11 Nov 4
Nov 6
T Chapter 2: Franchising, Licensing
Guest Speaker
TH Working Session
Chapter 2
? Define different types of franchising
? Real customer need and explain why an entrepreneur
should seek to develop a product or service that meets a
real need
? Define opportunities in existing business
12 Nov 11
Nov 13
T Veterans Day - No Class
TH Chapter 16: Addressing Legal
Issues and Managing Risk
Guest Speaker
Chapter 16
? Understanding Business Legal Structures
? Define Contracts and explain importance of working with
attorneys
? Explain Protecting Assets and Risk Management List and
describe some of the major challenges of growth
8/8
Wk Dates Topic Readings Key Outcomes
13 Nov 18
Nov 20
T Chapter 17: Operating for
Success
TH Venturetown
Chapter 17 ? Explain why rapid growth is not for all entrepreneurs
? Define managerial capacity and explain why it can
sometimes limit growth
? Distinguish the internal vs. external strategies of growth
14
Nov 25
Nov 27
T Working Session
TH No Class – Thanksgiving
? Students work on the projects in class and discuss with
professor any remaining issues
15
Dec 2
Dec 4
T Entrepreneur Presentations
(Groups 1-4)
TH Entrepreneur Presentations
Groups 4-8)
? Live presentations. Submit group presentations by April 29
? Live presentations.
16
Dec 9
T Entrepreneur Presentations
(Groups 8-11)
Final Review
? Live presentations.
Final Dec 11
Final Time: Tuesday 8:30am to
10:00am ? In classroom
doc_262747559.pdf