Description
Information around entrepreneurship new venture creation.
FACULTY OF ECONOMICS AND BUSINESS ADMINISTRATION
CHAIR OF ORGANIZATION, TECHNOLOGY MANAGEMENT AND ENTREPRENEURSHIP
Prof. Dr. Carolin Häussler
Patrick Figge
ENTREPRENEURSHIP – NEW VENTURE CREATION
Master-e-Seminar
Entrepreneurship – New Venture Creation
Chair of organization, technology management
and entrepreneurship
Prof. Dr. Carolin Häussler
Master-e-Seminar ENTREPRENEURSHIP – NEW VENTURE CREATION
? What are the secrets of successful startups?
? How does creating a startup look like – step by step
? Work on your own business ideas, draft a business model
and a business plan!
2
Entrepreneurship – New Venture Creation
Chair of organization, technology management
and entrepreneurship
Prof. Dr. Carolin Häussler
Decide to
become an
entrepreneur
Course outline: Entrepreneurship – New Venture Creation
3
Lecture 1 Lecture 2–3 Lecture 4–7 Lecture 8
Develop
successful
business ideas
Introduction to
entrepreneurship
Opportunity
recognition
Aim and
elements
Industry and
market analysis
Product design
and marketing
Financial
planning
Business model
development
Failure – How to
learn from it
Create business plan Launch
successfully
Learn from
failures
Pursue a career as
employee (e.g. in
corporate venturing?)
Entrepreneurship – New Venture Creation
Chair of organization, technology management
and entrepreneurship
Prof. Dr. Carolin Häussler
Overview of the course
4
COURSE
FORMAT
? Two meetings: Introduction and final presentations of
business model and parts of the business plan
? Online platform: Discussing of lecture notes, posting of
answers to learning questions, essays and groupwork
GRADING ? 7 ECTS
? 30% Participation in online discussions
? 70% Written (Learning questions, essays, groupwork)
APPLICATION ? Details on how to apply for the course will soon be available
on our homepage
? It is discussed to offer this course in cooperation with the
Corvinus University in Budapest
doc_919194500.pdf
Information around entrepreneurship new venture creation.
FACULTY OF ECONOMICS AND BUSINESS ADMINISTRATION
CHAIR OF ORGANIZATION, TECHNOLOGY MANAGEMENT AND ENTREPRENEURSHIP
Prof. Dr. Carolin Häussler
Patrick Figge
ENTREPRENEURSHIP – NEW VENTURE CREATION
Master-e-Seminar
Entrepreneurship – New Venture Creation
Chair of organization, technology management
and entrepreneurship
Prof. Dr. Carolin Häussler
Master-e-Seminar ENTREPRENEURSHIP – NEW VENTURE CREATION
? What are the secrets of successful startups?
? How does creating a startup look like – step by step
? Work on your own business ideas, draft a business model
and a business plan!
2
Entrepreneurship – New Venture Creation
Chair of organization, technology management
and entrepreneurship
Prof. Dr. Carolin Häussler
Decide to
become an
entrepreneur
Course outline: Entrepreneurship – New Venture Creation
3
Lecture 1 Lecture 2–3 Lecture 4–7 Lecture 8
Develop
successful
business ideas
Introduction to
entrepreneurship
Opportunity
recognition
Aim and
elements
Industry and
market analysis
Product design
and marketing
Financial
planning
Business model
development
Failure – How to
learn from it
Create business plan Launch
successfully
Learn from
failures
Pursue a career as
employee (e.g. in
corporate venturing?)
Entrepreneurship – New Venture Creation
Chair of organization, technology management
and entrepreneurship
Prof. Dr. Carolin Häussler
Overview of the course
4
COURSE
FORMAT
? Two meetings: Introduction and final presentations of
business model and parts of the business plan
? Online platform: Discussing of lecture notes, posting of
answers to learning questions, essays and groupwork
GRADING ? 7 ECTS
? 30% Participation in online discussions
? 70% Written (Learning questions, essays, groupwork)
APPLICATION ? Details on how to apply for the course will soon be available
on our homepage
? It is discussed to offer this course in cooperation with the
Corvinus University in Budapest
doc_919194500.pdf