Cost Volume Profit (CVP) Analysis

Description
study of the interrelationships between costs and volume and how they impact profit.

Cost-Volume-Profit (CVP) Analysis - the study of the interrelationships between costs and volume and how they impact profit.
I can’t make a good marketing decision without understanding the CVP relationships.

The Road Map
• • The CVP Equation Glossary
1. 2. 3. 4. 5. Contribution BEP PVR MOS OL

• •

Assumptions?? How realistic ?? ST view vs. LT view

The CVP Equation
Q = units sold v = unit variable cost f = total fixed cost p = unit selling price N = operating profit

The CVP Model:
(p × Q) = f + (v × Q) + N

Glossary
• • • • • • Contribution Break Even Point [BEP] Profit Volume Ratio [PVR] Margin of Safety [MOS] Profit Operating Leverage

Contribution(C)
• Excess of Revenue over Variable Costs [ Sales – Variable Cost] • Default : expressed as per unit • Contribution Margin [ Aggregate ] • Any C, after BEP equals Profit (P)!

Break Even Point
In English : That Volume of Activity, expressed in (a) quantity or (b) value or (c) a % of capacity utilsation, at which, Total Revenues are equal to Total Costs.

BEP in Maths The CVP Equation
Q = units sold v = unit variable cost f = total fixed cost p = unit selling price N = operating profit

The CVP Model:
(p × Q) = f + (v × Q) + N
When N = 0

BEP in art : Profit-Volume Graph
Profits

Total Cost 0

Q = 125
Losses
25,000 50,000

Output Volume

75,000

CVP - Graph Method
[ IN ART]

378 336 294 252 210 168 126 84 42 0 0

Breakeven

$(000)

Fixed costs

1000

2000

3000

4000

5000

Units

CVP Graph for a Firm with Relatively High Fixed Costs
$1.5
Losses @ 25,000 units = – 25,000 x $10 = – $250,000 Total Revenue

Total Cost
Fixed cost/yr. $500,000 Variable cost/ unit $2 Price $12 Contribution margin $10

$.5

25,000

50,000

75,000

Output in Units

CVP Graph of a Firm with Relatively Low Fixed Costs
$1.5 Total Revenue Total Cost

$1.0

Losses @ 25,000 units = -25,000 x $3 = -$75,000

$.5 $ .l5
25,000 50,000

Fixed cost/yr. $150,000 Variable cost/ unit $9 Price $12 Contribution margin $3

75,000

Output in Units

Profit Volume Ratio
In English : The Rate at which profit will be generated after the BEP is achieved.

Profit Volume Ratio
In Maths : C / S * 100 Or Contribution / Sales * 100 Expressed as a % always.

PVR in art : Profit-Volume Graph
Profits

Total Cost 0

Q = 125
Losses
25,000 50,000

Output Volume

75,000

Margin of Safety
• In English MOS is the difference between Actual or Planned Sales and the Break Even Sales. It is expressed in (a) Quantity or (b) Value or (c) as a % of Actual or Planned Sales.

Margin of Safety
• In Maths

MOS = ACTUAL SALES - BREAK EVEN SALES [ in qty or value] In % : Actual Sales – Break Even Sales ------------------------------------------------ * 100 Actual Sales

Margin of Safety
• In art ? You figure it out!

What is the relationship between, Profit, PVR and MOS ?
If , PVR represents the rate at which profit is made after the break even point,

MOS x PVR = Profit !!! Makes sense? All contribution, on every rupee of sale after the BEP….adds to the bottom line..the operating profit!

Operating Leverage (OL)
• In English OL tells u What will be the change in profit for a given change in Revenues? For eg. If the Sales increase by 10%, by what % will the Profit go up?

[expressed in No. of times]

Operating Leverage
• In Maths
At a given Sales level or Activity Level [ known as Base Level],

Contribution / Profit

OL
• SEE EXCEL SHEET!

Assumptions and Limitations of CVP Analysis
? Linearity and the Relevant Range
?Identifying Fixed and Variable Cost for CVP Analysis

My take : Not Limitations..bcoz its application is for specific purposes.. beyond that something else becomes useful!

Understanding Sensitivity…
BEP S pu V pu F total Volume Yes I Yes D Yes D No PVR Yes D Yes I No No MOS Yes D Yes I Yes I Yes D Profit Yes D Yes I Yes I Yes D

If there is Change in S pu, will BEP change, & if yes, direct or inverse?
And so on..fill in the 16 cells. With YES or NO, if YES, D or I

Practice Qs
#1. The following data are obtained from the records of a company: First year Second year Sales Rs.80,000 Rs.90,000 Profit 10,000 14,000

Calculate the BEP.

Practice Qs
#2. From the following particulars, find out the selling price per unit if BEP is to be brought down to 9000 units. • Variable cost per unit Rs. 75/• Fixed expenses per annum Rs.2,70,000. • Current Selling price per unit Rs. 100

Practice Qa
#3. Given Fixed Cost Rs.8,000, Profit Rs.2,000 and BEP Sales Rs.40,000. Find Actual Sales.

Practice Qs
#4. From the following information, calculate the break-even point and turnover required to earn a profit of Rs.36,000. Fixed overheads Rs. 180000 Variable cost per unit Rs.2, Selling price per unit Rs.20



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