Description
With this brief outline about corporate financial strategy introduction to entrepreneurship.
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Executive MBA Programs
EVENING ELECTIVE COURSE DESCRIPTIONS | 2015
Finance and Accounting
Corporate Financial Strategy
This course will teach you to evaluate the major issues affecting the ?nancial policy of a modern
corporation, such as the choice of its capital structure, dividend policy, share issuance and
repurchase, and corporate governance system. The course will also examine private equity and
venture capital, and the process of raising capital through IPOs and SEOs. The course will conclude
with a discussion of the role of corporate ?nancial risk management.
Corporate Rivalry and Competitive Games
This course continues the study of competition and game theory introduced in the core
microeconomics course in combination with interactive simulations and case-based assignments.
The focus is on strategic interactions and thinking carefully through how other players (e.g., rival
?rms, employees, consumers) will react to one’s actions.
Investments
This course will teach you about the basics of investments —questions of asset allocation, portfolios
and portfolio management. The theory behind the Capital Asset Pricing Model and Arbitrage
Pricing Theory and other fundamental tools of modern money management will also be discussed.
Mergers and Acquisitions
This course will teach you how to analyze the ?nancial and strategic aspects of merger-related
challenges and issues. Many managers will, either directly or indirectly, face the challenges brought
on by these changes in corporate structure. Furthermore, these mergers that induce change provide
an opportunity for gaining insight into key corporate issues.
Entrepreneurship
Introduction to Entrepreneurship
The mission adopted for the Introduction to Entrepreneurship course is to prepare you to start and
nurture a business. The mission is based on the premise that student interests lie mainly in starting
and building ventures in which they have a signi?cant equity stake. This course seeks to develop
the knowledge, skills and attitudes that will support and enhance their entrepreneurial activity.
New Ventures – Discovery
This course will expose you to the strategic elements required to successfully conceive, develop
and launch a startup business. You will gain insight and direct exposure into the inner workings of
startup companies and launch strategies employed in the market.
S
A
M
P
L
E
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Management/Organizational Behavior/Strategy
Consulting
This course will teach you about the art of helping clients think and act differently to be more
successful, often by solving dif?cult problems or realizing major opportunities. You will learn and
apply models, frameworks and techniques in order to understand what the consulting process is
and how it works. This can be used by those who want to be consultants, to leverage consultants or
to apply the consulting process to business problems.
Negotiations
Negotiation is an art, not a science. The capabilities you will work on during the course include:
analyzing one’s negotiation style and modifying it, dealing with strong emotions: understanding
the other side’s perspective: maximizing bargaining power, employing principled bargaining
techniques, choosing tactics, and evaluating negotiations.
Strategic Modeling and Business Dynamics
This course prepares you to take advantage of the changes that commonly occur in ?rms and
industries over time, and develop ?rms’ resources and capabilities. By the end of the course you will
have new analytical skills and a better sense of how to identify, foster and bene?t from changes
one can expect to encounter in ?rms and industries.
Strategy in High Velocity Markets
This course will analyze the strategy of corporations, particularly those operating in fast-paced
dynamic markets. The majority of this class will be spent considering opportunity-driven strategies
based on complexity theory, and institutional entrepreneurship strategies for creating markets and
?rms.
Marketing
Marketing Strategy
This course will expose you to current challenges to marketing and business strategy across
industries and present state-of-the-art thinking about addressing these challenges. You will be
exposed to the concepts and tools regarding: marketing in the modern ?rm, the advantages/
disadvantages of information and technology, the quest for growth and differentiation in dif?cult
times, and much more.
Pricing Strategy and Tactics
The goal of this course is to develop your mastery of pricing. You will explore frameworks for
analyzing tactical and strategic pricing decisions, develop pro?ciency in using a wide variety of
pricing analytical tools, and apply these frameworks and tools to actual business situations.
Sales Management
This course will give you a practical understanding of the selling and sales management processes
in order to increase the ability to add value to your company, customers and channel partners. The
course consists of three main parts: Sales Strategy, Sales Skills and Sales Management.
S
A
M
P
L
E
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
ELECTIVES IN ALTERNATIVE FORMATS | 2015
Weekend Electives
Required additional fee of $800/course, this includes all course texts and materials, it does not
include overnight accommodation.
Advanced Valuation: Real options, capital budgeting and decision risk analysis
The course will focus on advanced tools for valuation with applications to capital budgeting and real
option analysis. You will work on integrating valuation methodologies with tools for decision risk
analysis, such as decision trees, technological and economic risk assessment, sensitivity analysis, and
Monte Carlo simulations.
Financial Statement Analysis
You will learn to organize and interpret ?nancial statement data for the purpose of evaluating
the pro?tability, growth and viability of businesses. The course will also familiarize you with the
organization and content of ?nancial statements reported under GAAP rules. It will also review
introductory ?nancial accounting topics most relevant to the analysis of typical ?nancial statements.
Global Branding Strategy
This course examines speci?c issues involved in developing and executing branding strategies on an
international (pan-regional or global) scale as opposed to a domestic scale. The course is intended to
provide you with a thorough understanding of global marketing strategies.
Global Business Leadership
This course, with a special focus on cross-cultural management, will discuss both strategic planning/
thinking and business design models which are necessary to successfully compete in an international
business environment. You will study the impact of internationalization forces on the world economy
and their implications for business context, management strategy and leadership in order to run
competitive operations.
Global Financial Markets
This course develops the foundations for ?nancial decisions in a global economic environment with
concentration in four areas: Markets, Tools, Corporations and Investment. You will analyze the
functioning of international ?nancial markets and institutions, and then address the management of
foreign exchange exposure in international corporations. Next, the course will review the valuation
of international investments and the opportunities for international corporations in global debt
and equity ?nancing. Finally, you will learn about the bene?ts of international diversi?cation in
investment strategies.
S
A
M
P
L
E
S
A
M
P
L
E
Executive MBA Programs
These alternative format electives are also offered to Evening EMBA students. This allows you to
further expand your knowledge in key business functions. Please note: additional fees may apply and
there may be availability constraints for some courses.
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Weekend Electives (Continued)
Global Supply Chain Management
This course considers management of a supply chain in a global environment from a senior management
perspective with a focus on analysis, management and improvement of global supply chain processes.
The course will focus on both traditional supply chain concepts and how they need to be adapted in a
global context. At the end of the course you will have the necessary tools to evaluate a current global
supply chain and recommend design and strategic changes to the supply chain processes.
Innovation and Design Thinking
This course emphasizes that an understanding and appreciation of the interaction between marketing,
design and engineering is necessary to develop successful new products. Applications to manufactured
products as well as service offerings will be discussed.
Leading in the Middle
This course will teach you about how things get done within the broader organizational context and
how to improve one’s ability to get things done as someone working in the middle. This course is
designed to help you understand the broader organizational context in which one is operating and the
in?uence of this context on decision making, networks, and power and in?uence.
Leveraging Human Capital for Global Competitiveness
This elective course has been designed to help you understand how effectively managing your human
capital can and will enhance organizational performance. Emphasis will be placed on how managers can
effectively manage their human capital to accomplish business objectives.
New Ventures – Launch
The second portion of this course provides you with the framework to develop an entrepreneurial
business, either individually or with a team. Your idea may be entrepreneurial (a new business
startup) or “intrapreneurial” (an innovation within an existing company or a concept for a spin-off).
Several previous EMBA new ventures projects have proven to be the launching pad for successful new
businesses.
Marketing Analytics
This course provides you with a systematic approach to harnessing data for driving effective decision-
making. You will gain an understanding of the role of analytical techniques and show how they can
enhance quality of marketing decision-making in modern organizations, as well as improve the ability to
view marketing processes and relationships systematically and analytically.
Global Entrepreneurial/Consulting Lab (GEL)
Global Entrepreneurship Lab (GEL) is a course and study trip designed to expose you to global
venturing as an integral part of an international entrepreneurial venture. Serving as consultants to
a funded high-growth startup venture forming in a non-national market, you will work in teams
and serve as an instrumental part of the management team of the venture, working directly with
the founder and their team in a global context. You will work with the global venture on a core
element of their strategy, providing analysis and strategy on the issues central to the growth and
scale of the venture. This course includes international travel and an additional approximate cost of
$4,000 plus airfare.
S
A
M
P
L
E
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Student Teams Achieving Results (STAR)
UNC Kenan-Flagler’s Student Teams Achieving Results program (STAR), is a hands-on learning
program in which you learn by doing as you assume the role of consultant to real companies. STAR
sends teams of top MBAs and undergraduates to build comprehensive and actionable strategies for
corporations and not-for-pro?t organizations seeking to strengthen their competitiveness. Teams
are typically comprised of 5-7 students, undergraduates and MBAs (with one of the MBAs serving
as the Project Leader). All teams are guided by both a faculty advisor with signi?cant business
consulting/corporate experience and an executive from the client organization. This program may
be subject to space availability.
Full-time MBA Electives
Full-time MBA electives provide another opportunity for you to supplement your evening elective
options. The Full-time MBA includes more than 40 additional elective options across a wide range
of areas. These courses are subject to availability and require text and material fees. For additional
detail, please use this link:http://www.kenan-?agler.unc.edu/programs/mba/curriculum/course-offerings
Full-time MBA Global Immersion Elective (GIEs)
Global Immersion Electives are offered in partnership with the Full-time MBA program. These
immersion electives are 10–14 day international trips. You will study the business, political and
cultural issues affecting macro regions. These include destinations to the most dynamic countries
in the world. Locations and dates change annually. GIEs are subject to space availability and
additional fees.
Online (MBA@UNC)
MBA@UNC offers additional elective opportunities. These electives are delivered fully online in
synchronous and asynchronous learning modules. These courses are subject to availability and
require a ~$500 fee to access the learning management system. MBA@UNC electives are typically
2.0 credits and you may take a maximum of 4.0 credits with MBA@UNC.
Inter-institutional courses
UNC Kenan-Flagler Business School has an agreement with several other local universities, including
NC State University and Duke University, so that you may enroll in some elective courses at these
institutions. Typically there is no additional fee to enroll, but you are responsible for acquiring
course materials, securing parking passes and paying any other potential charges associated with
the course(s). All courses must be graduate business level courses and approved by the Dean of the
Evening MBA Program.
S
A
M
P
L
E
S
A
M
P
L
E
doc_579637487.pdf
With this brief outline about corporate financial strategy introduction to entrepreneurship.
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Executive MBA Programs
EVENING ELECTIVE COURSE DESCRIPTIONS | 2015
Finance and Accounting
Corporate Financial Strategy
This course will teach you to evaluate the major issues affecting the ?nancial policy of a modern
corporation, such as the choice of its capital structure, dividend policy, share issuance and
repurchase, and corporate governance system. The course will also examine private equity and
venture capital, and the process of raising capital through IPOs and SEOs. The course will conclude
with a discussion of the role of corporate ?nancial risk management.
Corporate Rivalry and Competitive Games
This course continues the study of competition and game theory introduced in the core
microeconomics course in combination with interactive simulations and case-based assignments.
The focus is on strategic interactions and thinking carefully through how other players (e.g., rival
?rms, employees, consumers) will react to one’s actions.
Investments
This course will teach you about the basics of investments —questions of asset allocation, portfolios
and portfolio management. The theory behind the Capital Asset Pricing Model and Arbitrage
Pricing Theory and other fundamental tools of modern money management will also be discussed.
Mergers and Acquisitions
This course will teach you how to analyze the ?nancial and strategic aspects of merger-related
challenges and issues. Many managers will, either directly or indirectly, face the challenges brought
on by these changes in corporate structure. Furthermore, these mergers that induce change provide
an opportunity for gaining insight into key corporate issues.
Entrepreneurship
Introduction to Entrepreneurship
The mission adopted for the Introduction to Entrepreneurship course is to prepare you to start and
nurture a business. The mission is based on the premise that student interests lie mainly in starting
and building ventures in which they have a signi?cant equity stake. This course seeks to develop
the knowledge, skills and attitudes that will support and enhance their entrepreneurial activity.
New Ventures – Discovery
This course will expose you to the strategic elements required to successfully conceive, develop
and launch a startup business. You will gain insight and direct exposure into the inner workings of
startup companies and launch strategies employed in the market.
S
A
M
P
L
E
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Management/Organizational Behavior/Strategy
Consulting
This course will teach you about the art of helping clients think and act differently to be more
successful, often by solving dif?cult problems or realizing major opportunities. You will learn and
apply models, frameworks and techniques in order to understand what the consulting process is
and how it works. This can be used by those who want to be consultants, to leverage consultants or
to apply the consulting process to business problems.
Negotiations
Negotiation is an art, not a science. The capabilities you will work on during the course include:
analyzing one’s negotiation style and modifying it, dealing with strong emotions: understanding
the other side’s perspective: maximizing bargaining power, employing principled bargaining
techniques, choosing tactics, and evaluating negotiations.
Strategic Modeling and Business Dynamics
This course prepares you to take advantage of the changes that commonly occur in ?rms and
industries over time, and develop ?rms’ resources and capabilities. By the end of the course you will
have new analytical skills and a better sense of how to identify, foster and bene?t from changes
one can expect to encounter in ?rms and industries.
Strategy in High Velocity Markets
This course will analyze the strategy of corporations, particularly those operating in fast-paced
dynamic markets. The majority of this class will be spent considering opportunity-driven strategies
based on complexity theory, and institutional entrepreneurship strategies for creating markets and
?rms.
Marketing
Marketing Strategy
This course will expose you to current challenges to marketing and business strategy across
industries and present state-of-the-art thinking about addressing these challenges. You will be
exposed to the concepts and tools regarding: marketing in the modern ?rm, the advantages/
disadvantages of information and technology, the quest for growth and differentiation in dif?cult
times, and much more.
Pricing Strategy and Tactics
The goal of this course is to develop your mastery of pricing. You will explore frameworks for
analyzing tactical and strategic pricing decisions, develop pro?ciency in using a wide variety of
pricing analytical tools, and apply these frameworks and tools to actual business situations.
Sales Management
This course will give you a practical understanding of the selling and sales management processes
in order to increase the ability to add value to your company, customers and channel partners. The
course consists of three main parts: Sales Strategy, Sales Skills and Sales Management.
S
A
M
P
L
E
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
ELECTIVES IN ALTERNATIVE FORMATS | 2015
Weekend Electives
Required additional fee of $800/course, this includes all course texts and materials, it does not
include overnight accommodation.
Advanced Valuation: Real options, capital budgeting and decision risk analysis
The course will focus on advanced tools for valuation with applications to capital budgeting and real
option analysis. You will work on integrating valuation methodologies with tools for decision risk
analysis, such as decision trees, technological and economic risk assessment, sensitivity analysis, and
Monte Carlo simulations.
Financial Statement Analysis
You will learn to organize and interpret ?nancial statement data for the purpose of evaluating
the pro?tability, growth and viability of businesses. The course will also familiarize you with the
organization and content of ?nancial statements reported under GAAP rules. It will also review
introductory ?nancial accounting topics most relevant to the analysis of typical ?nancial statements.
Global Branding Strategy
This course examines speci?c issues involved in developing and executing branding strategies on an
international (pan-regional or global) scale as opposed to a domestic scale. The course is intended to
provide you with a thorough understanding of global marketing strategies.
Global Business Leadership
This course, with a special focus on cross-cultural management, will discuss both strategic planning/
thinking and business design models which are necessary to successfully compete in an international
business environment. You will study the impact of internationalization forces on the world economy
and their implications for business context, management strategy and leadership in order to run
competitive operations.
Global Financial Markets
This course develops the foundations for ?nancial decisions in a global economic environment with
concentration in four areas: Markets, Tools, Corporations and Investment. You will analyze the
functioning of international ?nancial markets and institutions, and then address the management of
foreign exchange exposure in international corporations. Next, the course will review the valuation
of international investments and the opportunities for international corporations in global debt
and equity ?nancing. Finally, you will learn about the bene?ts of international diversi?cation in
investment strategies.
S
A
M
P
L
E
S
A
M
P
L
E
Executive MBA Programs
These alternative format electives are also offered to Evening EMBA students. This allows you to
further expand your knowledge in key business functions. Please note: additional fees may apply and
there may be availability constraints for some courses.
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Weekend Electives (Continued)
Global Supply Chain Management
This course considers management of a supply chain in a global environment from a senior management
perspective with a focus on analysis, management and improvement of global supply chain processes.
The course will focus on both traditional supply chain concepts and how they need to be adapted in a
global context. At the end of the course you will have the necessary tools to evaluate a current global
supply chain and recommend design and strategic changes to the supply chain processes.
Innovation and Design Thinking
This course emphasizes that an understanding and appreciation of the interaction between marketing,
design and engineering is necessary to develop successful new products. Applications to manufactured
products as well as service offerings will be discussed.
Leading in the Middle
This course will teach you about how things get done within the broader organizational context and
how to improve one’s ability to get things done as someone working in the middle. This course is
designed to help you understand the broader organizational context in which one is operating and the
in?uence of this context on decision making, networks, and power and in?uence.
Leveraging Human Capital for Global Competitiveness
This elective course has been designed to help you understand how effectively managing your human
capital can and will enhance organizational performance. Emphasis will be placed on how managers can
effectively manage their human capital to accomplish business objectives.
New Ventures – Launch
The second portion of this course provides you with the framework to develop an entrepreneurial
business, either individually or with a team. Your idea may be entrepreneurial (a new business
startup) or “intrapreneurial” (an innovation within an existing company or a concept for a spin-off).
Several previous EMBA new ventures projects have proven to be the launching pad for successful new
businesses.
Marketing Analytics
This course provides you with a systematic approach to harnessing data for driving effective decision-
making. You will gain an understanding of the role of analytical techniques and show how they can
enhance quality of marketing decision-making in modern organizations, as well as improve the ability to
view marketing processes and relationships systematically and analytically.
Global Entrepreneurial/Consulting Lab (GEL)
Global Entrepreneurship Lab (GEL) is a course and study trip designed to expose you to global
venturing as an integral part of an international entrepreneurial venture. Serving as consultants to
a funded high-growth startup venture forming in a non-national market, you will work in teams
and serve as an instrumental part of the management team of the venture, working directly with
the founder and their team in a global context. You will work with the global venture on a core
element of their strategy, providing analysis and strategy on the issues central to the growth and
scale of the venture. This course includes international travel and an additional approximate cost of
$4,000 plus airfare.
S
A
M
P
L
E
Note: These courses and course descriptions are for reference only, based on electives offered in 2015.
This list does not guarantee future availability of speci?c courses.
Student Teams Achieving Results (STAR)
UNC Kenan-Flagler’s Student Teams Achieving Results program (STAR), is a hands-on learning
program in which you learn by doing as you assume the role of consultant to real companies. STAR
sends teams of top MBAs and undergraduates to build comprehensive and actionable strategies for
corporations and not-for-pro?t organizations seeking to strengthen their competitiveness. Teams
are typically comprised of 5-7 students, undergraduates and MBAs (with one of the MBAs serving
as the Project Leader). All teams are guided by both a faculty advisor with signi?cant business
consulting/corporate experience and an executive from the client organization. This program may
be subject to space availability.
Full-time MBA Electives
Full-time MBA electives provide another opportunity for you to supplement your evening elective
options. The Full-time MBA includes more than 40 additional elective options across a wide range
of areas. These courses are subject to availability and require text and material fees. For additional
detail, please use this link:http://www.kenan-?agler.unc.edu/programs/mba/curriculum/course-offerings
Full-time MBA Global Immersion Elective (GIEs)
Global Immersion Electives are offered in partnership with the Full-time MBA program. These
immersion electives are 10–14 day international trips. You will study the business, political and
cultural issues affecting macro regions. These include destinations to the most dynamic countries
in the world. Locations and dates change annually. GIEs are subject to space availability and
additional fees.
Online (MBA@UNC)
MBA@UNC offers additional elective opportunities. These electives are delivered fully online in
synchronous and asynchronous learning modules. These courses are subject to availability and
require a ~$500 fee to access the learning management system. MBA@UNC electives are typically
2.0 credits and you may take a maximum of 4.0 credits with MBA@UNC.
Inter-institutional courses
UNC Kenan-Flagler Business School has an agreement with several other local universities, including
NC State University and Duke University, so that you may enroll in some elective courses at these
institutions. Typically there is no additional fee to enroll, but you are responsible for acquiring
course materials, securing parking passes and paying any other potential charges associated with
the course(s). All courses must be graduate business level courses and approved by the Dean of the
Evening MBA Program.
S
A
M
P
L
E
S
A
M
P
L
E
doc_579637487.pdf