Objectives of Consumer-Oriented Sales Promotion
1. Obtaining trial and repurchase
2. Increasing consumption of an established brand
3. Defending current customers
4. Targeting a specific market
5. Enhancing advertising and marketing efforts
Objectives of Consumer-Oriented Sales Promotion
1. Obtaining trial and repurchase
2. Increasing consumption of an established brand
3. Defending current customers
4. Targeting a specific market
5. Enhancing advertising and marketing efforts
Well, many many thanks for your help and providing the information on Consumer oriented sales promotion. BTW, i am also going to upload a document where you can find some useful information and can also included in your report..
