Competition
In the print media there are different types of product competing with the yellow pages some of them are newspapers, magazines, pamphlets etc and the other companies which will compete with us are Infomedia (tata yellow pages) is the leader in the field of yellow pages, just dial comes second in yellow pages, forbes yellow pages, CNI magazine, citizen yellow pages are the major player or competitors in the field of the yellow pages. Which are in the market for more than 6 to 10 years which will give tough competition to the fame yellow pages.
Infomedia and the just dial will be the major competitor because they had captured the most of the market share in field of the yellow pages they provide their yellow pages according to the segment and also to different area in the different cities which will create a tough competition in market to us to compete with them.
As there are different types of features of the Fame yellow pages is explain in the beginning which is different from the other yellow pages and attractive in the sense of look and easy in use which will attract the customer to register with us also therefore our yellow pages will be accepted by the customers also but some one will say that you are producing for the first time and it is your first edition then we will convince them.
Acceptability of the product
As the survey done and the marketing experience every one want information and every one search information through different mode of media therefore there as is chances of acceptability of our product because company is providing different information to the customer through different mode of information.
In the print media there are different types of product competing with the yellow pages some of them are newspapers, magazines, pamphlets etc and the other companies which will compete with us are Infomedia (tata yellow pages) is the leader in the field of yellow pages, just dial comes second in yellow pages, forbes yellow pages, CNI magazine, citizen yellow pages are the major player or competitors in the field of the yellow pages. Which are in the market for more than 6 to 10 years which will give tough competition to the fame yellow pages.
Infomedia and the just dial will be the major competitor because they had captured the most of the market share in field of the yellow pages they provide their yellow pages according to the segment and also to different area in the different cities which will create a tough competition in market to us to compete with them.
As there are different types of features of the Fame yellow pages is explain in the beginning which is different from the other yellow pages and attractive in the sense of look and easy in use which will attract the customer to register with us also therefore our yellow pages will be accepted by the customers also but some one will say that you are producing for the first time and it is your first edition then we will convince them.
Acceptability of the product
As the survey done and the marketing experience every one want information and every one search information through different mode of media therefore there as is chances of acceptability of our product because company is providing different information to the customer through different mode of information.