Characteristics of an Entrepreneur

Description
various successful Indian Entrepreneurs like TATA's, Aditiya Birla, Kiran Mazumdar Shaw, Kishore Biyani etc and analyses their characteristics

Indian Entrepreneurs

Jamsetji Tata? Brief profile:
? Coming from Parsi trading

family from Navsari, Gujarat ? Acquired oil mill & converted into textile mill ? Initiated big projects like steel co, Hotel Taj Mahal, Hydroelectricity project, IIS, etc.

Entrepreneurial Characteristics
? Pioneer, visionary , adventurer – could see big picture ? Not constrained by inadequate resources, limitations, cynical
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comments Determined – could not complete may projects but was confident what can be done Could turn problems into opportunities – Taj Hotel, Textile mill Nationalist outlook – desire to make India economically independent Willingness to adopt innovations – continuous improvements in cotton mill, first Indian to use rubber tires for carrier, using American Engineers & surveyors to examine Indian geology Sharing value – employee training, introduced pension, medical care, daycare, gratuity, PPF long before these were made compulsory

Dorabji Tata

? Brief Profile: (1859 -1932) ? Elder son of Jamsetji Tata ? Fulfilled father’s dreams of

setting up modern iron & steel industry, hydroelectric power plants ? Tata Steel & Tata Power ? Expanded Tata business into cement, edible oil & soap, integrated steel plant, hydroelectricity

Entrepreneurial Characteristics
? Visionary ? Put action to all his plans ? Personal commitment & involvement – personally

accompanied mineralogists who were searching for iron fields ? Loved to take challenges – integrated steel plant, diversified into new areas ? Philanthropist – established IIS, Bangalore, Olympic Association, Lady Tata Memorial, Sir Dorabji Tata Trust (10 M Rs)

JRD Tata

? Brief profile: (1904 -1993) ? Chairman of Tata & Sons ? ?

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for 50 years India’s first pilot Launched Air India Internationals as India’s first International flight Started with 14 enterprises & expanded business to 95 Received Bharat Ratna in 1992

Entrepreneurial Characteristics
? Adventurer – pioneer aviator, started many enterprises
? Strong supported of privatization ? Strong ethical values

? Employees welfare – 8 hrs working, accident

compensation, worker’s provident fund, township, medical health ? Social contribution – Asia’s first cancer hospital, TIFR, NCPA, TISS

Ratan Tata
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Brief profile (born 1937) Chairman of Tata group Joined as Director in NELCO 1991 – Group chairman Reshaped Tata group TCS – went public – was listed in New York Stock Exchange 1988 – Tata Indica 2007 – acquired Corus 2008 – acquired Jaguar & land Rover from Ford 2008 – launched Nano

Entrepreneurial Characteristics
? Decision maker – took tough decisions for

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consolidating Tata group Created a Group strategy think tank Promoted high tech business Created India brands – Indica, Nano Focus on core areas Ethics & employee management Expansion through acquisitions – Daewoo Motors Heavy Vehicles divisions, Tetley, VSNL Global mind set

Dhirubhai Ambani
? Brief profile (1932 – 2002) ? Started as attendant in gas station, Aden,

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Yemen 1958- came to India & started trading of yarn & spices 1977 – first textile mill at Naroda – Vimal 1977 – took company public Diversified in petrochemicals, telecommunication, energy, power, retail, IT, etc. Largest pvt sector in India First Indian co to feature in Forbes 500 list First Indian co to raise money in global market Raised money from capital market

Entrepreneurial characteristics
? Risk taker – building large scale plants looking at
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global scale, anticipating prices, diversification Trusted his capabilities completely Problem solver – created ‘equity cult’ when money was not available for expansion from financial institutions Survived controversies & criticisms Used innovative ways of marketing – build up trust of small retailers by helping them with capital investment Global mindset

Aditya Birla

? Brief profile (1944 – 95) ? Born in business family – grandson of ? ? ? ?

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G.D. Birla Graduated from MIT, Boston 1965- Eastern Spinning Mill – turn around of sick mill Expansion of Hindustan Gas & indo Gulf Fertilizers & Chemicals Expanded Birla empire in other areas such as textiles, chemicals, engg goods, fertilizers, palm oil, aluminum (Hindalco), viscose staple line (Grasim), etc. Overseas investment in Malaysia, Indonesia, Philippines, Thailand Largest multi national co set by an Indian

Entrepreneurial characterisitics
? Pragmatic & risk taker
? Problem solver – when domestic govt policy was not

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supportive for expansion & diversification, he established companies overseas. Global mindset- first Indian to expand outside India Innovative – turnaround of many sick companies Nation builder Social contribution – education (BITS Pilani), rural development, etc.

Kiran Muzumdar Shaw
? Brief profile (born 1953) ? Received master degree in

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brewing from UK Failed to get a job as brew master Launched her own co with Biocon, Irish firm to manufacture enzymes & packaged fruit juices. 1999 – solely Indian company India’s largest biotech co Diversified in to new areas such as anti-infectives, biopharm operations, clinical research, drug development, etc.

Entrepreneurial characteristics
? Coming from non business family ? Determination & believing herself – banks not willing to fund ? ?

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her venture Pioneering work in the field of biotechnology Seeking business opportunities – finding the role of biotechnology in global market Transformed industrial enzyme co to integrated biotech company Leveraged intellectual capital & created knowledge based business. Human centric business model – business model based on innovations Taking challenges – development of new drugs, insulin, Involved in city improvement & entrepreneurship promotion programmes

Narayan Murthy
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Brief profile (born – 1946) Educated in Mysore univ & IIT, Kanpur Work exp in IIMA & Patni Com Systems 1981 – Founded Infosys with 6 other software engg 1993- IPO of Infosys 1995 – Set dev centre across India 1996 – Set centres across Europe 1999- first Indian co to be listed in NASDAQ 2007- Retired as chairman at the age of sixty 2009 – started his own venure capital fund

Entrepreneurial characteristics
? Set example of group entrepreneurship ? Opportunity seeking – software skills & technology
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available in India & its rising demand in global market Development of knowledge based & innovation based business model Determination & trust in capabilities – had offered to buy all the shares of Infosys when it was in trouble Epitome of honesty, transparency, moral integrity Set standards for corporate governance, employee welfare, corporate ethics Used personal wealth for social cause such as entre deve, education, village development

Kishore Biyani
? ? ? ? ? ? ? ? ? ?

Brief Profile (born – 1961) Largest retailer in India’s chaotic market Pioneer in organized retail Comes from business family Started with mfg of denims & moved to retail 1997 – Pantaloon 2001 – Big Bazaar 2006 – Future group Spread shops across 30 cities constituting more than 3 m s f. Brands – Food Bazaar, Big Bazaar, Central, Pantaloon

Entrepreneurial Characteristics
? Business opportunity – consumption is a big driver of
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economic growth Understood Indian market very well – regional variation, psychology, culture, etc. Used best techniques from foreign players such as Walmart (concentration on price & product), Mark & Spencer (importance of building your own lables) Quick decision making & learning from failures Continuous evolution & innovations Understands key drivers of business – inventory management, faster stock turnaround, advantages of scale in retail business



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