Case of Study on Global Warranty Implementation at General Motors

Description
In contract law, a warranty has various meanings but generally means a guarantee or promise which provides assurance by one party to the other party that specific facts or conditions are true or will happen.

Case Study: Global Warranty Implementation at General Motors
GM GWM Team May 5, 2008

SAPPHIRE 08 OR3364

Agenda

Global Warranty Project Overview
Mike Dessert
GM Information Systems & Services Global Sales, Service, and Marketing (GSSM) Chief Architect

Architecture Overview
Patrick Lyons
IBM Global Services Executive Architect

Deployment Overview
John Wyatt
GM Information Systems & Services Global Warranty Program Manager

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GSSM is a complex business

Products
Approx. 140 Vehicle Products

Interaction
16,700 Retail Outlets 70 Parts Depots

Customers
Over 60 Million Active Customers

Over 25 Marketing Brands

108 Level 3 Business Processes

43+ National Sales Offices

Over 50 Languages

24 Time Zones

We sell vehicles built in Approximately 96 Marketing Support 181 Plants Call Center Dealer Support Operations Over 600,000 Aftermarket Parts & Accessories
GM Manufacturing Telematics GM ManufacturingSize Size & Complexity (e.g., OnStar, & Complexity ChevyStar) Consideration Awareness Shop 340K Contacts / Start Day Buy 12K Agents & Managers Repurchase Use Refer

Regionally Specific Market Dynamics

Numerous Country Specific Import and Privacy Laws

Business Resource Center Customer Assistance

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Global operations are expanding

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Communication challenges impact business results
Vehicle Vehicle designed/produced designed/produced here here

Using Using same same component component as as Latin America Latin America

Requires:
• • • •

Vehicle Vehicle sold sold here here

Component Component Supplier Supplier

Bringing data together Common data elements Common communication Common processes

Gains

• Lower Warranty • Reduced response time • Fewer resources pulling data/more resources using data • Improved products

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Cost reduction is achieved by early identification and resolution of quality & warranty issues

Product Design

Engineering & Pre-production

Manufacturing & Production

Aftersales & Service

Objective: early insight reduces cost

POS

Cost of Quality

Design concepts to... A few to dozens... Dozens to thousands... Thousands to millions...
Quality Warranty

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Global Warranty Program Overview

Global Warranty Management (GWM)
To deploy a global warranty solution comprised of a common system, processes, and governance based on leading business practices, globally common business rules, and local regulatory and market requirements

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The new system enables the globalization of data
Warranty Vision: Commonize Quality Systems and Metrics Across
Current State: • 13 different claim payment systems • Approx. 122 different variations region to region between the systems • Incomplete part data region to region • Few customer and technician comments • Many manual processes for analysis No Common Baseline No Accurate Cross-Region Comparisons
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the Entire Vehicle Development Process

Future State: • 1 claim processing, 1 information warehouse, and 1 analysis system globally • Similar data, same calculations • Data available on all parts replaced • Complaint, Cause, Correction comments on all claims • Automated analysis • By Part number • By Supplier New Common Baseline Possible to Provide Comparison Across Regions

Scope of GM’s Global Warranty Initiative
Global Warranty Claims Processing System Global Data Warehouse
Warehouse Storage Unstructured (WEB(WEB- Text) Warehouse Storage Structured

Global Analysis
Analytics Text Analysi s

Data Staging Support Structures Daily & Transient Files/tables

Ad hoc Reports

GART

Standard Reports

Managed Reports

Data Mining

• Process claims in one system globally • Information on all parts replaced as well as causal part • 3 C’s on all claims • Diagnostic Trouble Code • Claims paid daily • Ask additional questions to clarify conditions

• Consolidates regional warranty data • Captures as-built vehicle data – Trace data – Option content – Build, shipping and sales events • Consolidates dealer information

• Provides GM and Supplier problem solvers analyses to – Detect emerging issues – Define problem for root cause – Track results of problem fixes – Determine the right components/ suppliers to use • Measures quality status

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Stakeholders use warranty data for many purposes
Program/ VL Teams Leadership
9 Quality Strategy 9 Profitability 9 Market Share 9 Program Quality 9 Vehicle line targets 9 Future programs

Vehicle Produced Vehicle Transported

BOM/Reuse/DFSS
9 Future Component Quality 9 DFSS selection/validation

VSSM
9 Validate Claim 9 Pay Dealers

Engineering
9 Parts analysis & Remediation 9 Design Quality

Validation
9 Estimate time to failure 9 Validate product durability

Quality
Vehicle to Dealership

9 Assess Quality 9 Early warning 9 Identify Issues

Plants
9 Plant Quality

Financial
9 Profitability 9 Reserve Analysis 9 Liability

Vehicle Sold

Supplier - WWP
9 Supplier Quality 9 Cost recovery 9 Parts analysis

Government Requirements
9 TREAD reporting 9 Safety analysis 9 Early warning

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GSSM Architecture

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Architecture Overview
Patrick Lyons IBM Executive Architect – GM GWM Project Team

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Global Warranty Processes

Key Uses Cases: • Process a Warranty Transaction submitted by a Service Agent (Dealer)
– Claim Transactions – Customer Pay Transactions – New Vehicle Prep Transactions

• Return a part for inspection • Analyze Warranty Operations
– Daily operations: approve exceptions, pre-authorize, answer questions – Ongoing analysis: identify trends, ensure process adherence – Set processing rules: transaction types allowed, operation and part limits

• View Vehicle History
– – – – Vehicle description and build information Vehicle warranties with time and distance ranges Field Actions (recalls) Service History

• Provide Warranty Transaction data to Product Quality processes

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Global Warranty Architecture Drivers
Key Architecture Requirements: • Support 100 million vehicles • Support 22,000 dealers across 71 countries • Accept transactions through three different channels:
– Batch file submitted from a Dealer Management System (DMS) – Interactive Web Service request from a DMS – Web application accessible through the GM dealer portal (Global Connect)

• Process a warranty transaction in 4-5 seconds, possibly 10-15 seconds for very complex transactions • Process up to 300,000 warranty transactions in a day • Respond to 2 million vehicle inquiries a day with a target response of 2 seconds • Support GM field staff that have the option of working in an offline mode (no network connectivity) • 24 hours a day, 7 days a week except for a weekly 6 hour maint window • SOX Compliance • Integrate to GM infrastructure and legacy systems
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GWM System Context
Service Agent Interface -Service Agent Interface SAI: Web application SAI: Web application through the GM Dealer through the GM Dealer Portal (Global Connect) Portal (Global Connect) •Submit claims Contracts •Submit claims Contracts

Vehicle Vehicle Build Build

Dealer Dealer Mgmt Mgmt Systems Systems

SPOBARS MIC WM Toolkit: Provides Fleet SPOBARS MIC WM Toolkit: Provides vehicle history Fleet •View AC Delco •View vehicle history Service warranty admin. Capability Systems AC Delcowarranty admin. Service Capability Systems
Parts reports Parts •Displays •Displays reports •Manages parts return •Manages parts return •Manages service agent SAP ERP •Manages service agent SAP ERP contact contact Financials for
Financials for Dealer Payment Dealer Payment

Vehicle Vehicle Invoice Invoice

GWM (Global Warranty System)
SAI
Reporting, Analysis and Administration Reporting

Retail Retail Sales Sales

SAP ECC 5.0

Labor and Labor and Warranty Master Warranty Master Information Information

GMLID GMLID

WM Analyst

WM Toolkit

SAP ECC: SAP ECC: The heart of the GWM system The heart of the GWM system Recall • •Process warranty transactions. Recall Process warranty transactions. Campaign Campaign • •Retains 22 year’s worth of Retains year’s worth of transactional data Chevrolet Road transactional data Chevrolet Road Service (External • •Maintains 10 years of global Service (External Maintains 10 years of global System) master data (Vehicles, parts, master data (Vehicles, parts,System) warranty, etc) warranty, etc)

Customer Customer Satisfaction Satisfaction Survey Survey

Service Agent // Service Agent WM Analyst: Complex Supplier // Parts WM Analyst: Complex Supplier Parts warranty operations Information warranty operations Information analytics. Monthly analytics. Monthly back-end processing, CARD back-end processing, CARD delivered through WM Product Quality delivered through WM Product Quality Toolkit Data Warehouse DataToolkit Warehouse

SAP SAPR/3 R/3

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GWM Logical Architecture
Warranty Ops
SAP client

Service Agents
DMS Batch DMS Interactive Web Interactive

GM Field Users / Corporate
Online Offline
Oracle Mobile Client WM Toolkit App

Local DB

Internet

Intranet/VPN

Global Exchange

Global Connect / Service Workbench

VSP

Dlr LDAP

Socrates

AWS

GPLD

BEA WebLogic

BEA WebLogic

Service Agent Interface

WM Toolkit

Cognos ReportNet

WM Toolkit Offline Sync (Oracle Mobile Server)

SAP ECC 5.0 / DIMP 5.0
SeeBeyond Inbound
GWM Repository

SAP Web AS 6.40

Veh / Part Inquiry Reporting Content

IS-AUTO VMS
FI/CO WTY MM SD
Trans Master DB

Outbound

Data Stage

WM Analyst (MVS)

SAP V4.x

SAP XI
CARD 3.0

Sabrix
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GWM and SAP Functionalities
SAP Warranty Management ¾ Automatic claim processing ¾ Rule-based checks ¾ Automatic Pricing and Account determination ¾ Numerous actions ¾ Interface with Claimant/Reimburser ¾ Mass Processing of Claims

INPUT to SAP ¾ Master Warranty ¾ Customer Master ¾ Vendor Master ¾ Material Master ¾ Processing Rules ¾ Price Information ¾ Vehicles ¾ Warranty Transactions

SAP ECC 5.0/DIMP
Functionalities
Warranty VMS

¾Claim details

GWM Repository

MM

FI SD

CO

OUTPUT from SAP ¾ Warranty Transaction Results ¾ Vehicle Field Action Status ¾ Financial Postings

FI: Finance CO: Controlling SD: Sales and Distribution MM: Materials Management VMS: Vehicle Mgmt System

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SAP Functionalities: Overview
Master Data – Material Master (MM)
Information on all materials that GM produces, stores, and sells. It is GM’s central source for retrieving material-specific data. Material Master records for GWM consist of: ? Parts ? Vehicles Ex: Merchandising Model Number ? Services (Net Items) ? Number Ranges

Master Data – Sales & Distribution (SD)
Information on customer (Service Agent) and pricing records for GWM consist of: ? Customer Master Ex: Name, address, sales area data, warranty control settings ? Customer Hierarchy Logically groups Service Agents for reporting and financial purposes ? Pricing Predefined system procedures used to calculate material and labor prices

VMS- Vehicle Management System
Maintains Vehicle information, including: ? VMS Vehicle Master ? VMS Vehicle Creation ? VMS Vehicle Status Part of DIMP – Discrete Industries Mill Products (DIMP) Solution

Finance – Controlling (FI-CO)
Information on Financials, including: ? General Ledger reports ? Profit Center reports ? Accounts Receivable reports

WTY – Process Transaction
Provides the capability to process a claim transaction using the action matrix and the rules defined in VSR (Validation/Substitution Rules)

Master Data Labor (Custom)
Stores Labor Operation data that is received from an external system (GMLID). This labor information is used during claim processing

WTY - Rules (VSR)
Provides the capability to manually turn GWM rules on and off in SAP. Also provides the ability for syntax checks for data consistency

WTY - Field Actions
Provides the capability to create Field Actions in SAP, including (but not limited to): ? Creating Field Actions ? Assigning Field Actions to a VIN ? Scheduling the release of Field Actions

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Dealer Integration Strategy
GWM offers multiple warranty transaction submission “paths,” each with its own benefits

DMS -- Batch

DSP Focus

DMS Online

• Use your own familiar DMS screens • Batch preparation and submission processed nightly

• Use your own familiar DMS screens • More real-time functionality than the DMS FTP Batch

Global Warranty Management System
DSP – Dealer Service Provider DMS – Dealer Management System

Web Interactive (Online)
• Quicker feedback on whether a transaction is correct • Perfect for Service Agents using paper Job Cards (ROs)

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GWM DMS Interactive Architecture

*STAR – Standards Technology Automotive Retail
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GWM DMS Batch – GM Exchange Architecture

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Web – SAP Integration Architecture

The front end contains Business Services that use Java Connector Objects (JCO) for SAP ECC integration

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SAI Overview
Field Agents will access a similar screen

Service Writers can access vehicle history and record information while talking with the customer

Warranty Administrators can submit warranty transactions and correct rejected transactions

Service Agents can easily view Parts Return information

Service Agents can view the same Warranty reports about its dealership that Field Agents access

Service Agents can access detailed Parts Return information, including requests and status, as well as print shipping labels

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WM Toolkit Overview

WM WMToolkit: Toolkit:Provides ProvidesWarranty Warranty Administration Capability Administration Capability •Displays •DisplaysReports Reports •Manages •ManagesParts PartsReturn Return •Manages •ManagesService ServiceAgent Agent Contact Contact
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Challenges
• Being one of GSSM’s early global systems initiatives • Additional effort required to work with inter-dependent systems that were not yet global. (e.g., Dealer Portal, Service Parts, Vehicle Information) • In many cases GWM pressure accelerated globalization plans for these other systems. In other cases legacy specific interfaces were built • Developing a single warranty process that works for the globe • Thirteen existing processes combined into one • Legal and regulatory requirements • Emphasize global input during process definition • Language, currency, hours of operation • Volume • 22,000 GM Dealers worldwide • 100 Million vehicles in scope between warranty, service contracts, customer pay transactions, and field actions • 2 Million vehicle history inquiries a day

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Deployment Overview
John Wyatt GM IS&S – Program Manager

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GWM Global Deployment: 2006-2010 Release Schedule
2006 Core - Pilot 2007 Full Functionality 2008 2009 2010

AP
• Japan • GM Korea • India • Thailand • GM China • Hong Kong • Indonesia • Singapore • Philippines • Taiwan

US / Canada
• US • GMCL
(includes SAAB and Saturn)

Europe
• GM Europe, SAAB
(LAAM, AP and Europe)

LAAM
• Brazil

LAAM
• Brazil

• Chevy Europe • IPC (NEWS)

Saturn
• Saturn US

• IPC • MIC • Fleet Commercial • AC Delco • SAAB – US

LAAM
• Egypt* • South Africa • SAAB

LAAM
• • • • • Chile Argentina Ecuador Venezuela Colombia

GM Europe Pilot
To be conf by GME: • Central Eastern Europe
(including SAAB, Opel, Chevy Europe)

AP
• Australia • New Zealand • SAAB • SGM

Mexico
• Mexico • GMIS

GMDAT Korea SGM Wuling

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GWM Tentative Deployment Approach
Release 4 (Technical Go-Live October 2007 / User Roll-Out November – January 2008) • Mexico, GMIS – November 12th • Saturn US – December 3rd • LAAM: Chile, Argentina, Ecuador, Venezuela, Colombia – January 14th Release 5 (Technical Go-Live July 2008) • Japan, GM Korea, India, Thailand, GM China, Hong Kong, Indonesia, Singapore, Philippines, Taiwan Release 6 (Technical Go-Live January 2009) • United States: Fleet Commercial, Saab, ACDelco, MIC • Canada: GM (including Saturn, Saab) ACDelco, MIC, Fleet Commercial • IPC Release 7 (Technical Go-Live July 2009) • GM Europe Pilot ~ To be confirmed by GME: – Central Eastern Europe (including SAAB, Opel, Chevy Europe) • GMDAT Korea (leverage interfaces / feeds for Chevy Europe) • SGM Wuling Release 8 (Technical Go-Live January 2010) • GM Europe, SAAB (LAAM, AP and Europe), Chevy Europe, IPC (NEWS) • SGM Release 9 (Technical Go-Live July 2010) • South Africa • Egypt* • Australia • New Zealand

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Release 6 NA IPC Country Scope
Country ALGERIA AMERICAN SAMOA ANDORRA ANGOLA AUSTRIA BELGIUM BHARAIN BULGARIA CAPE VERDE CYPRUS CZECH REPUBLIC DENMARK EGYPT ESTONIA ETHIOPIA FINLAND FRANCE FRENCH GUIANA FRENCH POLYNESIA GERMANY GREECE GUADALOUPE GUAM HUNGARY Country IRAN IRAQ IRELAND ISRAEL ITALY JAPAN JORDAN KOREA KUWAIT LATVIA LEBANON LIBYA LUXEMBOURG MALTA MAURITIUS MONGOLIA MOROCCO NETHERLANDS NEW CALEDONIA NIGERIA NORWAY OMAN POLAND PORTUGAL Country QATAR ROMANIA RUSSIA SAUDI ARABIA SENEGAL SLOVAKIA SLOVENIA SOUTH AFRICA SPAIN SWEDEN SWITZERLAND SYRIA TAHITI TUNISIA U.S.A. UKRAINE UNITED ARAB EMIRATES UNITED KINGDOM VANUATU WW - WORLD WIDE YEMEN

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GWM Benefits (by User Group)
Home Offices
• Faster processing of warranty transactions • Validation and analysis of all parts instead of only “Failed Part” • Ability to require service agent to attach supporting documents or picture • Global common process

Quality & Reliability Engineers
• More rapid problem resolution • Text field for customer complaint, cause, and correction, instead of just codes • Improved and faster process for “parts return” • Receive causal part and all replaced parts

Call Center
• Text fields for customer complaint, cause, and correction, instead of just codes • Electronic access to Diagnostic codes

GWM

• Earlier intervention for potential buybacks • Fast and accurate process to approve warranty transactions • Warranty administration tools enable customizing empowerment levels based on Service Agent performance, including Labor Operation restriction at Service Agent level

GM Field Agents

Service Agent
• Quicker payment decisions • Faster resolution of rejected transactions • Ability to analyze warranty business using the same tools GM uses • All GM brands handled through the same system in the same way

Finance
• Faster GL Processing • More thorough and flexible financial reports are available • Easy to audit with better traceability to transaction documents

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GWM Release 6 Scope Boundaries

Estimate Metrics

Location: Primary Location – GLTC Flint, Michigan, US Release 6 Business Units: North America GM Corporate: AC Delco, VSSM Car, VSSM Fleet, US SAAB, MIC Canada: Car, SAAB, MIC, ACDelco International Product Center: 45 Countries Technical Requirements: ? Conversions and Interfaces ? Enhancements ? Contingency Minor Enhancements ? R6 DMS Integration:
•25 US DMS •10 Canadian DMS •1 IPC DMS - Kerridge to support Kroymans and IPC

Legal and Regulatory Requirements within the above boundary conditions ? Architectural scaling of application to meet R6 volumes ? Redesign of Vehicle characteristics to support Release 6 data volume ? Redesign of Material Characteristics to support Release 6 data volume ? Update GWM – Global Playbook to current file structures/field mapping ? Sabrix Tax Integration specific to GWM excluding SAP functionality gaps and hardware or software support ? Build maintenance screens for Z-tables with controls and help ? Refine claims processing action matrix. Items to improve:
•Performance – reduction of database commits •Maintainability – Simplify action matrix where appropriate •Improve error handling

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Deployment Development Priorities

• • • •

Conversions and Interfaces Legal and Regulatory Requirements Architectural scaling of application to meet volumes Additional Object Candidates from list

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Deployment Team Structure (Plan/Define)

GWM Global Team US Release 6 Canada

IPC

Global Playbook Release Focused

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32

Project Phases

PLAYBOOK

DESIGN

BUILD

TEST

DEPLOY

Group 1 Governance Board Approved Changes (if any) identified in the Locales

Locale -specific Interfaces and Conversions

Central team implements and deploys updates
Update Specifications Code, Unit Test Regression Test

Group/Local UAT


Group N Governance Board Approved Changes (if any) identified in the Locales

Global UAT

Performance Test per instance

Deploy Deploy

Block Pt

Group/Local UAT Locale -specific Interfaces and Conversions Break/Fix identified by Sustain

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33

Lessons Learned

Key Lessons Learned Early involvement of Business Units is critical Data is on the critical path project timeline Project and Program Management process need to be clearly defined and socialized Internationalization is complex In a global system environment, any changes to the system may have downstream impact DMS requires significant communication and coordination activities Testing needs to be an integrated activity

Actions Implemented
?Web conferences are held regularly to ensure the core team understands the BU processes and data and so the BU understands the expectations and requirements ?Business is involved in all aspects of the testing and cutover activities to ensure that technical activities coincide with business validation ?To support effective data preparation, detailed templates and Net Meetings held with local BUs to ensure correct understand to complete correctly the first time ?Data loads begin as soon as possible

project leaders and teams clearly understand expectations and regular tracking meetings held weekly to monitor progress and communicate
?Dashboards ?Emphasize global objectives for standardization of technology and processes in communications and decisions making processes ?Identify core team members focused on translation activities and resources ?Regression ?Production

?Ensure

testing is required changes are communicated to key stakeholders by the sustain team ?Business decisions need to be made in alignment with Global Direction
?Regular communications (conference calls and emails) are used to address questions/concerns ?Specifications are provided with significant lead time for DSPs to respond and resolve questions

functional teams (including the Business Units) provide input to testing scripts Tracker meetings are held twice daily during UAT for cross functional teams to communicate and address issues/defects
?Mercury

?Cross

*Note: is aa sample of some key lessons learned and actions implemented. comprehensive Lessons Learned list *Note: This This is sample of some key lessons learned and actions implemented. AA comprehensive Lessons Learned list is developed by all teams for each deployment and is incorporated in future project plans for continuous improvement. is developed by all teams for each deployment and is incorporated in future project plans for continuous improvement.

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Data-Specific Lessons from Previous Releases
?

Statement of Work – make sure that legacy system vendor is under contract to supply data loads for analysis phase Representation, Support, and Accountability from all stakeholders is necessary for Data Analysis and Cleansing Activities Attention from all stakeholders on the results discovered during data profiling. Positive and/or negative effects will surface during testing phases if the Data Analysis and Cleansing Activities are not taken seriously Extracts provided for Data Analysis and Cleansing should be in the formats as specified in Functional Specifications Estimating data loads for production as well as delta loads so that we can continue reduce the time needed away from production users to do the conversion runs Cut Over PMO with BU involvement for data loads
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Q&A

Questions?

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Thank you!

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