Campaign Case-study of ibibo

[Kalpana Heliya]

This is good campaign to learn from, how social medias can be leveraged by web companies for successfuly marketing their product/services.

The objective behind this campaign was to engage with users by playing cupid through a fun-filled activity on web and mobile.

please find the case-study in the atachment down. Have your views to share then please go ahead.

Awaiting for a discussion:SugarwareZ-178:

 

[singhal_amit]

i needed this case study urgently... so thanx alot for ur help................

 

[bhautik.kawa]

This is good campaign to learn from, how social medias can be leveraged by web companies for successfuly marketing their product/services.

The objective behind this campaign was to engage with users by playing cupid through a fun-filled activity on web and mobile.

please find the case-study in the atachment down. Have your views to share then please go ahead.

Awaiting for a discussion:SugarwareZ-178:

Hey Kalpana,

I am also uploading a document which will give more detailed explanation on Ibibo.