Brand Wars of Coke & Pepsi

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Brand Wars of Coke & Pepsi


Brand Wars of Coke & Pepsi - By Aditya Krishnan


Topics covered

1 History
1.1 Early years
1.2 New Coke to the present
2 What goes into Coca-Cola?
3 Coca-Cola's advertising
4 Controversies surrounding the Coca-Cola drink
4.1 Urban legends about Coca-Cola
4.2 Critisisms of the Coca-Cola product
4.2.1 Phosporic acid
4.2.2 Sugar
4.3 Criticisms of the Coca-Cola company
5 Other products
6 Bibliography
7 See also
8 External links
 

Attachments

Hi all......

Really good piece of innovative thinking.
Take a look at this hoarding by Pepsi. This building is on TTK Road, Chennai. Coca Cola has taken 2nd floor for their sales & marketing office and recently fixed a board. Two days later Pepsi put up a board in the same building where they have no retail outlet (See attached file)
 

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Brand Wars of Coke & Pepsi


Brand Wars of Coke & Pepsi - By Aditya Krishnan


Topics covered

1 History
1.1 Early years
1.2 New Coke to the present
2 What goes into Coca-Cola?
3 Coca-Cola's advertising
4 Controversies surrounding the Coca-Cola drink
4.1 Urban legends about Coca-Cola
4.2 Critisisms of the Coca-Cola product
4.2.1 Phosporic acid
4.2.2 Sugar
4.3 Criticisms of the Coca-Cola company
5 Other products
6 Bibliography
7 See also
8 External links

make things little more simplifies and topics extension

make issues more simplified and subjective
 
Last edited by a moderator:
Brand Wars of Coke & Pepsi


Brand Wars of Coke & Pepsi - By Aditya Krishnan


Topics covered

1 History
1.1 Early years
1.2 New Coke to the present
2 What goes into Coca-Cola?
3 Coca-Cola's advertising
4 Controversies surrounding the Coca-Cola drink
4.1 Urban legends about Coca-Cola
4.2 Critisisms of the Coca-Cola product
4.2.1 Phosporic acid
4.2.2 Sugar
4.3 Criticisms of the Coca-Cola company
5 Other products
6 Bibliography
7 See also
8 External links



hwo cum i cnt view it te atchment please cud u help me i ned a prjct of branding asap
 
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