Brand Attributes and Values
Argus stands for providing quality safety to the consumer. Argus range of products is meant for the consumer who is willing to pay anything to keep his family and belongings safe.
The Brand is attributed with qualities such as
Safety : This is the core value that the brand projects. Argus provides safety like never before. Our range of products makes your home impregnable.
We Care: We not only care for the safety of your home and your belongings but we also care about the safety of our society. Which is why we donate a percentage of our profits for welfare activities.
Technological Excellence: Argus believes in providing high quality systems to the consumer. You can’t go wrong with an Argus system protecting your house.
Our R&D departments work round the clock to bring out new products.
Customer Satisfaction: Argus is willing to put its money where its mouth is. Argus promises to refund the consumer of loss of belongings if the Argus sensor fails to sound (conditions apply)
Functional Benefits : Argus is a premium product which provides absolute safety. It incorporates state of the art infra red and microwave technology.
Emotional Benefits:
Peace of mind to the customer, no need to worry about personal belongings etc.
Pride of owning a premium security system.
Satisfaction: The customer is satisfied by the working of the product and believes that it is Value for money and is satisfied with customer services
A family kind of company: Argus is a company that genuinely cares about the welfare of its customers and therefore offers a number of services to emphasise this fact.
Argus stands for providing quality safety to the consumer. Argus range of products is meant for the consumer who is willing to pay anything to keep his family and belongings safe.
The Brand is attributed with qualities such as
Safety : This is the core value that the brand projects. Argus provides safety like never before. Our range of products makes your home impregnable.
We Care: We not only care for the safety of your home and your belongings but we also care about the safety of our society. Which is why we donate a percentage of our profits for welfare activities.
Technological Excellence: Argus believes in providing high quality systems to the consumer. You can’t go wrong with an Argus system protecting your house.
Our R&D departments work round the clock to bring out new products.
Customer Satisfaction: Argus is willing to put its money where its mouth is. Argus promises to refund the consumer of loss of belongings if the Argus sensor fails to sound (conditions apply)
Functional Benefits : Argus is a premium product which provides absolute safety. It incorporates state of the art infra red and microwave technology.
Emotional Benefits:
Peace of mind to the customer, no need to worry about personal belongings etc.
Pride of owning a premium security system.
Satisfaction: The customer is satisfied by the working of the product and believes that it is Value for money and is satisfied with customer services
A family kind of company: Argus is a company that genuinely cares about the welfare of its customers and therefore offers a number of services to emphasise this fact.