Benchmarking is normally diefined as measuremet of the quality of the firms products, policies, strategies in comparison with standard measurements. The main objective is to determine when and where improvements are required, how other firms achieve their goals, and to use the information to achieve the targets from time to time.
Today every business competes with every other business which comes in the same category, hence benchmarking some one who is our competitor is quite strange. Another point of benchmarking includes the fact that one a company achieves the level to which it has benchmarked, should it continue maintaining the standard or look for new improvements to be made in the same so that one reached the position where someone else haves you as the benchmark.
Well, in this advanced world where nothing is permanant and nothing can be viewed as truth, is it rational to benchmark. Is it the way one can adhere to success.
Can benchmarking help a firm at the apex stage where it has fulfilled all its criteria to be an excellent one. !
:SugarwareZ-097:
Today every business competes with every other business which comes in the same category, hence benchmarking some one who is our competitor is quite strange. Another point of benchmarking includes the fact that one a company achieves the level to which it has benchmarked, should it continue maintaining the standard or look for new improvements to be made in the same so that one reached the position where someone else haves you as the benchmark.
Well, in this advanced world where nothing is permanant and nothing can be viewed as truth, is it rational to benchmark. Is it the way one can adhere to success.
Can benchmarking help a firm at the apex stage where it has fulfilled all its criteria to be an excellent one. !
:SugarwareZ-097:
Last edited: