Description
During on this detailed paper pertaining to associate director, berthiaume center for entrepreneurship.
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Academic Positions
University of Massachusetts Amherst - Isenberg School of Management
2014 - Present
Associate Director, Berthiaume Center for Entrepreneurship
In the first 9 months, I have designed and implemented:
o Idea Jams - Non-judging space to pitch out ideas and form teams.
o Demo Day - Demonstrate why we should be excited about your venture.
o ETalks - Entrepreneur speaker series (Spring 2015 event: Wayne Chang).
o HackUMass - 36 hour hardware and software hackathon.
o UMass Entrepreneurship Club - Student-run Incubator
o Berthiaume Student Innovators - Volunteer base that runs center events and owns
campus entrepreneurial culture.
o Entrepreneurship Everywhere - Summer High School Entrepreneurship Academy
o C4E Services - Connect ventures to mentors and investors, develop relationships
with vendors for backend support (tech, legal, accounting, marketing).
Additional projects for the academic year 2015-2016:
o UMass Innovation Challenge - 4 part pitch competition.
o UMass Startup Weekend - 54 hours, idea to launch.
o Summer Accelerator - 10-week intensive program to propel student ventures.
o Coleman Fellowship - Lead non-business faculty in development of niche
entrepreneurship curriculum.
o Social Entrepreneurship Consortium - Bring social, environmental, and civic
faculty together to create social entrepreneurship programming.
Associated appointments:
o Valley Venture Mentors Accelerator Dedicated Mentor
o Harold Grinspoon Entrepreneurship Initiative Academic Advisor
o Western Massachusetts Economic Development Council
o Coleman Fellows Program Director
EDUCATION
Saint Louis University - John Cook School of Business
2010-2014
Ph.D. in Business Administration - Focus in International Entrepreneurship
Indiana University - Kelley School of Business
2007-2010
Master of Science in Strategic Management
Master of Business Administration
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University of Illinois - Urbana-Champaign
2001-2005
Bachelor of Science in Business Administration - Management Information Systems
Bachelor of Arts in Political Science
PUBLICATIONS
Cowden, Birton, Alhorr, Hadi, Bendickson, Joshua. (in press). Experience-Based Green Board
Capital: Linking Board of Directors and Firm Environmental Performance. Journal of
Leadership, Accountability, and Ethics.
Bendickson, Joshua, Davis, Phillip, Cowden, Birton, and Liguori, Eric. (2015). Why small firms
are different: Addressing varying needs from boards of directors. Journal of Small Business
Strategy. Vol. 25, Issue 2.
Cowden, Birton, Tang, Jintong, Yang, Jun, and Zhang, Yuli (2015). Exploring Innovative New
Ventures in China and the United States. Journal of Developmental Entrepreneurship. Vol. 20,
Issue 2.
Cowden, Birton and Bendickson, Josh (2015) Don't Pitch, Show: An Update to Final Course
Presentations. Experiential Entrepreneurship Exercises Journal. Vol. 1, Issue 3, pp. 32-34.
Cowden, Birton and Lin, Leo (2015). Playing the Student Card. The Startup Student, edited by
Eric Liguori.
Kander, Diana and Cowden, Birton (2015). Teaching the Dynamic Nature of the Business Model
Canvas. Experiential Entrepreneurship Exercises Journal. Vol. 1, Issue 2, pp. 14-20.
Cowden, Birton and Alhorr, Hadi. (2013). Disruptive Innovation in Multinational Enterprises.
Multinational Business Review. Vol. 21, Issue 4, pp. 358- 371.
Cowden, Birton and Kalliny, Morris (2013) The Role of Culture in Developing Disruptive
Innovations in Domestic Firms. Cultural and Technological Influences on Global Business,
edited by Bryan Christiansen, Ekaterina Turkina, and Nigel Williams.
Alhorr, Hadi S., Boal, Kim and Cowden, Birton. (2012). Regional Economic Integration and
International Strategic Alliances: Evidence from the European Union. Multinational Business
Review. Vol.20, Issue 1, pp. 44- 66.
!"#$%& (%)*+&, -./0/
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PAPERS UNDER REVIEW
Tang, Jintong, Tang, Zhi, and Cowden, Birton (R&R - Entrepreneurship Theory and Practice).
Exploring the Relationship between Entrepreneurial Orientation, CEO Dual Values, and SME
Performance in State-Owned vs. Non-State-Owned Enterprises in China.
Cowden, Birton and Zhao, Hongxin (Under Review - Journal of Business and Entrepreneurship),
Exploring Institutional and Regulatory Focus Influences on the Innovativeness of Venture Ideas.
Cowden, Birton and Tang, Jintong (Under Review - New England Journal of Entrepreneurship),
The Maturing of Entrepreneurial Firms: Entrepreneurial Orientation, Firm Performance, and
Administrative Heritage.
PROCEEDINGS
Bendickson, Joshua and Cowden, Birton (2015) Board Members for Small Firms: A Means to
Providing Competitive Advantage. Proceedings Small Business Institute, St. Petersburg, FL.
*Best Conceptual Paper Award
Cowden, Birton, Tang, Jintong, Yang, Jun, and Zhang, Yuli (2015). Exploring Innovative New
Ventures in China and the United States. Proceedings USASBE, Tampa, FL.
Tang, Jintong, Tang, Zhi, and Cowden, Birton (2015). Exploring the Relationship between
Entrepreneurial Orientation, CEO Dual Values, and SME Performance in State-Owned vs. Non-
State-Owned Enterprises in China. Proceedings USASBE, Tampa, FL.
Tang, Jintong, Tang, Zhi, and Cowden, Birton (2014). Investigating the Joint Contributions of
EO and CEO Values to Performance of Chinese SMEs. Proceedings Academy of Management
Annual Meeting, Philadelphia, PA.
Cowden, Birton (2014). Don't Just Pitch, Show: An Update to Student Business Plan
Presentations. Presentation EEP Conference. Tampa, FL.
Cowden, Birton and Zhao, Hongxin (2014), Understanding Innovative Entrepreneurial
Opportunities in Emerging Economies through Regulatory Focus and Institutional Environments.
Proceedings USASBE. Fort Worth, TX.
Tang, Jintong, Tang, Zhi, and Cowden, Birton (2013). Investigating the Joint Contributions of
EO, Ownership and CEO Values to Chinese SMEs' Performance. Proceedings Academy of
Management Annual Meeting, Orlando, FL.
Guo, Hai, Tang, Jintong and Cowden, Birton (2013). The Influence of Business Model
Innovation on the Link between Entrepreneurial Opportunity Recognition and Performance of
SMEs in China. Proceedings USASBE. San Francisco, CA.
*Best Empirical Paper Award
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3&*?('&*;&%@-A0B''-&)A
$ B @ & 3 4
Guo, Hai, Tang, Jintong and Cowden, Birton (2013). Organizational legitimacy vs.
entrepreneurial orientation: Effects on new venture performance in China. Proceedings
USASBE. San Francisco, CA.
Cowden, Birton and Zhao, Hongxin (2012). The Entrepreneurial and Institutional Mindset:
Determining Types of New Ventures in Emerging Economies. Proceedings Academy of
Management Annual Meeting. Boston, MA.
Cowden, Birton (2012). Understanding the Construct of Administrative Heritage. Proceedings
Academy of International Business Annual Meeting. Washington, D.C.
Cowden, Birton and Alhorr, Hadi. (2012). A Classic Approach to Finding An Innovative Source:
Discovering Disruption in MNEs. Proceedings Academy of International Business Annual
Meeting. Washington, D.C.
Cowden, Birton and Alhorr, Hadi. (2011). Leveraging the Firm's Green Network: Examining the
Role of Board of Directors on the Firm's Sustainability Performance. Proceedings Southern
Management Association Annual Meeting. Savannah, GA.
TEACHING EXPERIENCE
University of Massachusetts Amherst
Lecturer, September 2014 - present
! MGMT 241 - New Venture Creation (Lean Lean Launchpad)
! MGMT 197EE - Becoming a Game-Changer (Entrepreneurship Experiential Exercises)
! MGMT 491c - DOE Wind Competition (Clean-Tech Entrepreneurship)
! MGMT 494BI - Business Policy and Strategy (Capstone simulation)
Saint Louis University
Instructor/co-Instructor, August 2012 - 2014
! MGT 421 - Business Plan Development (Business plan project)
! MGT 320 - Managing Ideas in Entrepreneurial Firms (Business feasibility project)
! IB 200 - Introduction to International Business (Students produce a YouTube-like video
on how to do business in a certain country)
! MKT 300 - Introduction to Marketing Management (Small business consulting project)
McKendree University
Adjunct Professor, 2011
! MBA 651 - Graduate Global Organizations & Management (Transnational case studies)
!"#$%& (%)*+&, -./0/
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$ B @ & 3 5
NON-ACADEMIC WORK EXPERIENCE
Present
Co-Owner
Probst Farms Inc.
! Oversee the family business's investments in agribusiness.
uWin Strategies, LLC
Owner and Strategic Consultant
! Help and guide startups and family businesses to achieve their desired goals.
Past
Knology, Inc.
Product Marketing Analyst
American Cancer Society
Talent Management Project Manager
Hewitt Associates
Systems Analyst
AWARDS AND HONORS
Best Conceptual Paper - SBI 2015
Doctoral Consortium - BCERC 2014
ENT Doctoral Consortium - AOM 2013
Best Empirical Paper Award - USASBE 2013
Doctoral Consortium - USASBE 2013
Doctoral Consortium - Southern Management Association 2011
Bronze Tablet - University of Illinois 2005
Graduated Highest Honors and Summa Cum Laude - University of Illinois 2005
CERTIFICATIONS
Lean Launchpad Certification - Venturewell 2015
Certificate in University Teaching Skills - Saint Louis University Reinert Center for
Transformative Teaching and Learning
PROFESSIONAL SERVICE
Pitch Competition Shark - Grinspoon EI 2014
Best Entrepreneurship Paper Committee - SMA 2014
Business Plan Judge, University of Southern Illinois Edwardsville
Business Plan Judge, Saint Louis University
Ad hoc reviewer, USASBE
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3&*?('&*;&%@-A0B''-&)A
$ B @ & 3 6
Ad hoc reviewer, Small Business Institute
Ad hoc reviewer, Journal of Strategy and Management
Ad hoc reviewer, ENT division of Academy of Management
Ad hoc reviewer, Academy of International Business
Ad hoc reviewer, Southern Management Association
doc_923555824.pdf
During on this detailed paper pertaining to associate director, berthiaume center for entrepreneurship.
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3
&*?('&*;&%@-A0B''-&)A$ B @ & 3 1
Academic Positions
University of Massachusetts Amherst - Isenberg School of Management
2014 - Present
Associate Director, Berthiaume Center for Entrepreneurship
In the first 9 months, I have designed and implemented:
o Idea Jams - Non-judging space to pitch out ideas and form teams.
o Demo Day - Demonstrate why we should be excited about your venture.
o ETalks - Entrepreneur speaker series (Spring 2015 event: Wayne Chang).
o HackUMass - 36 hour hardware and software hackathon.
o UMass Entrepreneurship Club - Student-run Incubator
o Berthiaume Student Innovators - Volunteer base that runs center events and owns
campus entrepreneurial culture.
o Entrepreneurship Everywhere - Summer High School Entrepreneurship Academy
o C4E Services - Connect ventures to mentors and investors, develop relationships
with vendors for backend support (tech, legal, accounting, marketing).
Additional projects for the academic year 2015-2016:
o UMass Innovation Challenge - 4 part pitch competition.
o UMass Startup Weekend - 54 hours, idea to launch.
o Summer Accelerator - 10-week intensive program to propel student ventures.
o Coleman Fellowship - Lead non-business faculty in development of niche
entrepreneurship curriculum.
o Social Entrepreneurship Consortium - Bring social, environmental, and civic
faculty together to create social entrepreneurship programming.
Associated appointments:
o Valley Venture Mentors Accelerator Dedicated Mentor
o Harold Grinspoon Entrepreneurship Initiative Academic Advisor
o Western Massachusetts Economic Development Council
o Coleman Fellows Program Director
EDUCATION
Saint Louis University - John Cook School of Business
2010-2014
Ph.D. in Business Administration - Focus in International Entrepreneurship
Indiana University - Kelley School of Business
2007-2010
Master of Science in Strategic Management
Master of Business Administration
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3
&*?('&*;&%@-A0B''-&)A$ B @ & 3 2
University of Illinois - Urbana-Champaign
2001-2005
Bachelor of Science in Business Administration - Management Information Systems
Bachelor of Arts in Political Science
PUBLICATIONS
Cowden, Birton, Alhorr, Hadi, Bendickson, Joshua. (in press). Experience-Based Green Board
Capital: Linking Board of Directors and Firm Environmental Performance. Journal of
Leadership, Accountability, and Ethics.
Bendickson, Joshua, Davis, Phillip, Cowden, Birton, and Liguori, Eric. (2015). Why small firms
are different: Addressing varying needs from boards of directors. Journal of Small Business
Strategy. Vol. 25, Issue 2.
Cowden, Birton, Tang, Jintong, Yang, Jun, and Zhang, Yuli (2015). Exploring Innovative New
Ventures in China and the United States. Journal of Developmental Entrepreneurship. Vol. 20,
Issue 2.
Cowden, Birton and Bendickson, Josh (2015) Don't Pitch, Show: An Update to Final Course
Presentations. Experiential Entrepreneurship Exercises Journal. Vol. 1, Issue 3, pp. 32-34.
Cowden, Birton and Lin, Leo (2015). Playing the Student Card. The Startup Student, edited by
Eric Liguori.
Kander, Diana and Cowden, Birton (2015). Teaching the Dynamic Nature of the Business Model
Canvas. Experiential Entrepreneurship Exercises Journal. Vol. 1, Issue 2, pp. 14-20.
Cowden, Birton and Alhorr, Hadi. (2013). Disruptive Innovation in Multinational Enterprises.
Multinational Business Review. Vol. 21, Issue 4, pp. 358- 371.
Cowden, Birton and Kalliny, Morris (2013) The Role of Culture in Developing Disruptive
Innovations in Domestic Firms. Cultural and Technological Influences on Global Business,
edited by Bryan Christiansen, Ekaterina Turkina, and Nigel Williams.
Alhorr, Hadi S., Boal, Kim and Cowden, Birton. (2012). Regional Economic Integration and
International Strategic Alliances: Evidence from the European Union. Multinational Business
Review. Vol.20, Issue 1, pp. 44- 66.
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3
&*?('&*;&%@-A0B''-&)A$ B @ & 3 3
PAPERS UNDER REVIEW
Tang, Jintong, Tang, Zhi, and Cowden, Birton (R&R - Entrepreneurship Theory and Practice).
Exploring the Relationship between Entrepreneurial Orientation, CEO Dual Values, and SME
Performance in State-Owned vs. Non-State-Owned Enterprises in China.
Cowden, Birton and Zhao, Hongxin (Under Review - Journal of Business and Entrepreneurship),
Exploring Institutional and Regulatory Focus Influences on the Innovativeness of Venture Ideas.
Cowden, Birton and Tang, Jintong (Under Review - New England Journal of Entrepreneurship),
The Maturing of Entrepreneurial Firms: Entrepreneurial Orientation, Firm Performance, and
Administrative Heritage.
PROCEEDINGS
Bendickson, Joshua and Cowden, Birton (2015) Board Members for Small Firms: A Means to
Providing Competitive Advantage. Proceedings Small Business Institute, St. Petersburg, FL.
*Best Conceptual Paper Award
Cowden, Birton, Tang, Jintong, Yang, Jun, and Zhang, Yuli (2015). Exploring Innovative New
Ventures in China and the United States. Proceedings USASBE, Tampa, FL.
Tang, Jintong, Tang, Zhi, and Cowden, Birton (2015). Exploring the Relationship between
Entrepreneurial Orientation, CEO Dual Values, and SME Performance in State-Owned vs. Non-
State-Owned Enterprises in China. Proceedings USASBE, Tampa, FL.
Tang, Jintong, Tang, Zhi, and Cowden, Birton (2014). Investigating the Joint Contributions of
EO and CEO Values to Performance of Chinese SMEs. Proceedings Academy of Management
Annual Meeting, Philadelphia, PA.
Cowden, Birton (2014). Don't Just Pitch, Show: An Update to Student Business Plan
Presentations. Presentation EEP Conference. Tampa, FL.
Cowden, Birton and Zhao, Hongxin (2014), Understanding Innovative Entrepreneurial
Opportunities in Emerging Economies through Regulatory Focus and Institutional Environments.
Proceedings USASBE. Fort Worth, TX.
Tang, Jintong, Tang, Zhi, and Cowden, Birton (2013). Investigating the Joint Contributions of
EO, Ownership and CEO Values to Chinese SMEs' Performance. Proceedings Academy of
Management Annual Meeting, Orlando, FL.
Guo, Hai, Tang, Jintong and Cowden, Birton (2013). The Influence of Business Model
Innovation on the Link between Entrepreneurial Opportunity Recognition and Performance of
SMEs in China. Proceedings USASBE. San Francisco, CA.
*Best Empirical Paper Award
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3
&*?('&*;&%@-A0B''-&)A$ B @ & 3 4
Guo, Hai, Tang, Jintong and Cowden, Birton (2013). Organizational legitimacy vs.
entrepreneurial orientation: Effects on new venture performance in China. Proceedings
USASBE. San Francisco, CA.
Cowden, Birton and Zhao, Hongxin (2012). The Entrepreneurial and Institutional Mindset:
Determining Types of New Ventures in Emerging Economies. Proceedings Academy of
Management Annual Meeting. Boston, MA.
Cowden, Birton (2012). Understanding the Construct of Administrative Heritage. Proceedings
Academy of International Business Annual Meeting. Washington, D.C.
Cowden, Birton and Alhorr, Hadi. (2012). A Classic Approach to Finding An Innovative Source:
Discovering Disruption in MNEs. Proceedings Academy of International Business Annual
Meeting. Washington, D.C.
Cowden, Birton and Alhorr, Hadi. (2011). Leveraging the Firm's Green Network: Examining the
Role of Board of Directors on the Firm's Sustainability Performance. Proceedings Southern
Management Association Annual Meeting. Savannah, GA.
TEACHING EXPERIENCE
University of Massachusetts Amherst
Lecturer, September 2014 - present
! MGMT 241 - New Venture Creation (Lean Lean Launchpad)
! MGMT 197EE - Becoming a Game-Changer (Entrepreneurship Experiential Exercises)
! MGMT 491c - DOE Wind Competition (Clean-Tech Entrepreneurship)
! MGMT 494BI - Business Policy and Strategy (Capstone simulation)
Saint Louis University
Instructor/co-Instructor, August 2012 - 2014
! MGT 421 - Business Plan Development (Business plan project)
! MGT 320 - Managing Ideas in Entrepreneurial Firms (Business feasibility project)
! IB 200 - Introduction to International Business (Students produce a YouTube-like video
on how to do business in a certain country)
! MKT 300 - Introduction to Marketing Management (Small business consulting project)
McKendree University
Adjunct Professor, 2011
! MBA 651 - Graduate Global Organizations & Management (Transnational case studies)
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3
&*?('&*;&%@-A0B''-&)A$ B @ & 3 5
NON-ACADEMIC WORK EXPERIENCE
Present
Co-Owner
Probst Farms Inc.
! Oversee the family business's investments in agribusiness.
uWin Strategies, LLC
Owner and Strategic Consultant
! Help and guide startups and family businesses to achieve their desired goals.
Past
Knology, Inc.
Product Marketing Analyst
American Cancer Society
Talent Management Project Manager
Hewitt Associates
Systems Analyst
AWARDS AND HONORS
Best Conceptual Paper - SBI 2015
Doctoral Consortium - BCERC 2014
ENT Doctoral Consortium - AOM 2013
Best Empirical Paper Award - USASBE 2013
Doctoral Consortium - USASBE 2013
Doctoral Consortium - Southern Management Association 2011
Bronze Tablet - University of Illinois 2005
Graduated Highest Honors and Summa Cum Laude - University of Illinois 2005
CERTIFICATIONS
Lean Launchpad Certification - Venturewell 2015
Certificate in University Teaching Skills - Saint Louis University Reinert Center for
Transformative Teaching and Learning
PROFESSIONAL SERVICE
Pitch Competition Shark - Grinspoon EI 2014
Best Entrepreneurship Paper Committee - SMA 2014
Business Plan Judge, University of Southern Illinois Edwardsville
Business Plan Judge, Saint Louis University
Ad hoc reviewer, USASBE
!"#$%& (%)*+&, -./0/
!"! $%&'()&*+' ,%-. /01&%'+. 2/ 3 45!67 899:""5! 3
&*?('&*;&%@-A0B''-&)A$ B @ & 3 6
Ad hoc reviewer, Small Business Institute
Ad hoc reviewer, Journal of Strategy and Management
Ad hoc reviewer, ENT division of Academy of Management
Ad hoc reviewer, Academy of International Business
Ad hoc reviewer, Southern Management Association
doc_923555824.pdf