New Delhi: The Anil Dhirubhani Ambani group is all set to make multi million dollar investment in gaming internet site zapak.com. Rajesh Sawhany, the president of reliance entertainment says the company is targeting a community of over 10 million internet users by end of next year, offering online gaming and much more.
Zapak.com currently offers 150 games and plans to double its gaming bouquet in a month's time. “We are going to have a team of 200 people and a studio that will start developing MMOG, localized in India and will start releasing them in 2008. We also have requests with lot of Joint venture partners,” said Rajesh Sawhney, President, Reliance Entertainment.
ADAG will invest over $100 million in Zapak over the next 3 years and hopes to touch the billion dollar mark in value terms over the same period. Revenues will be a mix of advertising, subscription and transaction or e-commerce. Zapak is also in talks with various youth oriented brands to develop adver-gaming, that’s advertising bundled in gaming content.
Though right now its games are designed around sports and Bollywood, Zapak will soon foucs on mythology and action. It will also offer an option of downloading international games at attractive Indian prices. This is clearly the sunrise for the online gaming industry in India. So log on and get gaming.
Source : Ibn
Zapak.com currently offers 150 games and plans to double its gaming bouquet in a month's time. “We are going to have a team of 200 people and a studio that will start developing MMOG, localized in India and will start releasing them in 2008. We also have requests with lot of Joint venture partners,” said Rajesh Sawhney, President, Reliance Entertainment.
ADAG will invest over $100 million in Zapak over the next 3 years and hopes to touch the billion dollar mark in value terms over the same period. Revenues will be a mix of advertising, subscription and transaction or e-commerce. Zapak is also in talks with various youth oriented brands to develop adver-gaming, that’s advertising bundled in gaming content.
Though right now its games are designed around sports and Bollywood, Zapak will soon foucs on mythology and action. It will also offer an option of downloading international games at attractive Indian prices. This is clearly the sunrise for the online gaming industry in India. So log on and get gaming.
Source : Ibn