Akbarallys

Akbarallys

The opening of the department store in 1957 was entirely in keeping with the strategy of responding to business

opportunity. Given its strategic location the flagship of the Akbarallys retail empire flourished while the business district it

was located in grew meteorically. The seasonality & variety of produce the Indian penchant for festival gaiety, the

increased incidence of unitary families, the population shift to urban areas : particularly Mumbai, were opportunities –

Akbarallys took them in its stride & marched on to greater things.



suburbs, Quick to seize the opportunity Akbarallys followed its clientele & set up 2 more dept-stores in quick succession.

Now they could rationalize product sales in consonance with markets in each area.

With the population densities becoming unviable in downtown Mumbai people began settling outwards to the

entry into 2 diverse areas – apparel & consumer durables & re-worked their distribution to extend beyond their sores.

akbarallys

Having straddled Mumbai’s retailing trade, Akbarallys then moved into own branded products. They spearheaded: akbarallys In Depth

Brands. We recognize the taste of our customers & serve them faithfully. “

VISION “ To personalize attention & recognize local preferences. “ MISSION “ We stock only the Best & Reliable

BRANCHES Chembur: 14,000 sq.ft. (Singapore architect design) Fort: 8,000 sq.ft. Santacruz: 7,000 sq.ft.

PLANS Not revealed

NO OF EMPLOYEES 46 Staff members 20 Promoters direct from the company Total employees = 66 FUTURE

weekends nearly 800 to 1,000 customers walk in a day.

STORE TIMINGS 10.30am to 8.30pm. During weekdays approximately 500 customers walk in and during TURNOVER OF AKBARALLY’S 45 to 50 crores. Out of this, only the Diwali Turnover Goes upto 4 to 5 crores.


History

Pioneers in Indian Departmental Stores

: Akbarallys How it all began

: Retailing in India came of with independence in 1947, Colonialism had extended to the tastes of purchasers. The

retail trade was dominated by British tastes hence British stores. Freedom also gave free rein to diverse indigenous tastes.

Soon, Akbarallys led the way to reviving product categories that were uniquely suited to India’s climate & ethos. Pioneering

the countries first Indian Department Store in 1957, located in Mumbai’s prime business district – The Flora Fountain area.

: Akbarallys was not new to retailing. They had been in the business as far back as 1897 when the brothers

Akbarally Ebrahimji & Taherbhai Ebrahimji first setup shop. There were 4 brothers who started with akbarallys. A store

whose parent company is Wockhard Pharmaceuticals which is in Bandra-Kurla Complex & sister company is Monginis

which has 368 outlets all over India.

Source-: retailsmart.com,ATAC

 
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