Ad revenue from Mumbai's print media

sunandaC

Sunanda K. Chavan
Total revenues 815

English 568.50 (70%)

Vernacular 246.50 (30%)

Newspapers 717.20 (88%)

Magazines 97.80 (12%)


In the next few months, more fireworks are to be expected as three new newspaper companies entered the city. The Birla-owned The Hindustan Times has already launched a Mumbai edition in July.

Dainik Bhaskar and Zee are planning an 30th July launch for their English daily. One other English newspaper could be waiting in the wings -- the Kolkata-based ABP group's The Telegraph.


A top ABP source, however, said that a Mumbai edition was only one of several options and that the ABP board had not yet cleared it.
 
Total revenues 815

English 568.50 (70%)

Vernacular 246.50 (30%)

Newspapers 717.20 (88%)

Magazines 97.80 (12%)


In the next few months, more fireworks are to be expected as three new newspaper companies entered the city. The Birla-owned The Hindustan Times has already launched a Mumbai edition in July.

Dainik Bhaskar and Zee are planning an 30th July launch for their English daily. One other English newspaper could be waiting in the wings -- the Kolkata-based ABP group's The Telegraph.


A top ABP source, however, said that a Mumbai edition was only one of several options and that the ABP board had not yet cleared it.

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