-existing distribution and sales networks
-high growth rate
Weaknesses
-costs
-small business units
-future competition
-competitive market
Opportunities
-income level is at a constant increase
-new acquisitions
-growing economy
-venture capital
-new products and services
-growth rates and profitability
-growing demand
Threats
-external business risks
-price changes
-increase in labor costs
-unexpected problems
-increasing costs
-growing competition and lower profitability
-global economy