Creating good content is important, but it is more important to have content that is useful for your user. It should be content that has a use to a specific audience. If you can create content such as that then you will not need the tips on this page. Still, to be on the safe side, here are some tips that are going to help you create content that brings people back to your website.
1 - Keep it visual and easy to read
Keeping it visual means adding in pictures and graphics. You can go overboard on them if you want so long as it looks tasteful. Make your content easy to read by watching your white space percentage and picking fonts styles and sizes that are easy to read.
2 - Make it worth the while of the end user
This is a point where the arrogance of the blog or essay writer may show through. There are some people who think their content is worth the while of the end user when even they do not bother to proofread it because they cannot be bothered to read it twice. Keep in mind that you are going to have a high opinion of your own work because you created it and you probably had fun in the process. The content should be useful to the end user in a way that makes them glad they used your website.
They may never visit again but if that is going to be the case then make sure they are not visiting again because they got all they need because at least that way they may tell their friends about your website. If your content is something that a person may use more than once then it is imperative that they find your content worthwhile otherwise when they do find what they are looking for it is going to be with one of your competitors.
3 - Give people the option of extra information
This is instead of ramming the information down their throat. You could have bought the PC game “Mount and Blade” because you want to act out a few medieval combat scenes or you want to pretend you are Legolas from the Lord of the Rings. You may then purchase the Warband upgrade and start playing that. You attend the same websites you used to before and search further for extra information.
Now let’s remember that you already know the basics and most of the advanced stuff about the game, so if you were bombarded with that same information when you were looking up stuff about Warband then it is going to be inconvenient and annoying. This may sound like a plea to not include such information, but what if you never tried a certain element of “Mount and Blade” such as good trading and you now want to try it with Warband? You are still going to want that old information, which is why it is better to give people the option of extra information without pushing it down their throat.
4 - Give small anecdotes and examples
Many people react very well to examples and anecdotes and often consider them to be the defining and memorable parts of a narrative. The bestselling book in the world is full of short stories and examples of principles (the bible) and the second bestselling book in the world (Think and grow rich) is also jam packed with anecdotes and examples of how the described principles have been used in real life.
Tip number 3 helped to explain how giving the option of extra information is good thing and it was done with an anecdote/example including a popular PC game. Not only does it help improve the understanding of a principle within the real world, it also makes reading the content a little more entertaining and makes the text a little less dry.
Oddly enough, you will find dry content all over the Internet because it is what web masters prefer. They prefer dry and personality free content because they think it is more marketable when in fact they are simply being held hostage by the trolls that nestle in their comment section.
5 - Keep tweaking your website content to make it better
This is good anyway because Google considers your little tweaks to be updates, which it considers to be very search engine friendly. If you keep making your content better then people will start to recognize your style. If you write web pages one at a time and then leave them then people flipping through your site will see a range of writing and content creation styles that you created through the year. If you keep going back to your pages and your content and you keep tweaking it then you will see a gradual difference in the quality of your content.
1 - Keep it visual and easy to read
Keeping it visual means adding in pictures and graphics. You can go overboard on them if you want so long as it looks tasteful. Make your content easy to read by watching your white space percentage and picking fonts styles and sizes that are easy to read.
2 - Make it worth the while of the end user
This is a point where the arrogance of the blog or essay writer may show through. There are some people who think their content is worth the while of the end user when even they do not bother to proofread it because they cannot be bothered to read it twice. Keep in mind that you are going to have a high opinion of your own work because you created it and you probably had fun in the process. The content should be useful to the end user in a way that makes them glad they used your website.
They may never visit again but if that is going to be the case then make sure they are not visiting again because they got all they need because at least that way they may tell their friends about your website. If your content is something that a person may use more than once then it is imperative that they find your content worthwhile otherwise when they do find what they are looking for it is going to be with one of your competitors.
3 - Give people the option of extra information
This is instead of ramming the information down their throat. You could have bought the PC game “Mount and Blade” because you want to act out a few medieval combat scenes or you want to pretend you are Legolas from the Lord of the Rings. You may then purchase the Warband upgrade and start playing that. You attend the same websites you used to before and search further for extra information.
Now let’s remember that you already know the basics and most of the advanced stuff about the game, so if you were bombarded with that same information when you were looking up stuff about Warband then it is going to be inconvenient and annoying. This may sound like a plea to not include such information, but what if you never tried a certain element of “Mount and Blade” such as good trading and you now want to try it with Warband? You are still going to want that old information, which is why it is better to give people the option of extra information without pushing it down their throat.
4 - Give small anecdotes and examples
Many people react very well to examples and anecdotes and often consider them to be the defining and memorable parts of a narrative. The bestselling book in the world is full of short stories and examples of principles (the bible) and the second bestselling book in the world (Think and grow rich) is also jam packed with anecdotes and examples of how the described principles have been used in real life.
Tip number 3 helped to explain how giving the option of extra information is good thing and it was done with an anecdote/example including a popular PC game. Not only does it help improve the understanding of a principle within the real world, it also makes reading the content a little more entertaining and makes the text a little less dry.
Oddly enough, you will find dry content all over the Internet because it is what web masters prefer. They prefer dry and personality free content because they think it is more marketable when in fact they are simply being held hostage by the trolls that nestle in their comment section.
5 - Keep tweaking your website content to make it better
This is good anyway because Google considers your little tweaks to be updates, which it considers to be very search engine friendly. If you keep making your content better then people will start to recognize your style. If you write web pages one at a time and then leave them then people flipping through your site will see a range of writing and content creation styles that you created through the year. If you keep going back to your pages and your content and you keep tweaking it then you will see a gradual difference in the quality of your content.