Description
A typology of strategies related to the distribution channels used by Champagne makers is established. Champagne makers' operating profit depends on their distribution network, which affects selling prices. Based on a sample of 20 Champagne makers ("Maisons de Champagne"), economic...
champagne makers
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distribution channels
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management paradise
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pgdfm
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pgdhrm
pgdim
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study material
typologyofstrategies
