swot analysis on zales

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    SWOT ANALYSIS OF ZALES

    Description SWOT ANALYSIS OF ZALES Zales Parent Company Zales Category Jeweler and Diamonds(USA) Sector Lifestyle and retail Tagline/ Slogan The Diamond store USP Has a classic and contemporize style STP Segment Woman who is earning in average price bracket Target Group Woman who...
    • sayed123
    • Thread
    • competitor analysis lifestyle product positioning retail products segmentation stp swot analysis swot analysis on zales targeting
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    • Forum: Marketing Management
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