swot analysis on viva

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    SWOT ANALYSIS OF VIVA

    Description SWOT ANALYSIS OF VIVA ‘Viva’ Parent Company GSK CH Category Healthcare/FMCG Sector Food and beverages Tagline/ Slogan ‘Start to a bright and healthy day’ Contains VitaHealth, a combination of 9 essential vitamins and USP minerals STP Segment Health food drinks Target...
    • sayed123
    • Thread
    • competitor fast moving consumer goods fmcg positioning segmentation stp swot analysis swot analysis on viva targeting
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    • Forum: Marketing Management
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