swot analysis on penske automotive

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    SWOT ANALYSIS OF PENSKE AUTOMOTIVE

    Description SWOT ANALYSIS OF PENSKE AUTOMOTIVE Penske Automotive Parent Company Penske Automotive Group Category Lifestyle and Retail Sector Specialty store Tagline/ Slogan - USP The ultimate car buying experience STP Segment Car buyers Target Group Upper middle and upper class...
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    • apparels competitor analysis lifestyle product positioning retail stores segmentation stp swot analysis swot analysis on penske automotive targeting
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    • Forum: Marketing Management
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