swot analysis on marlboro lights

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    SWOT ANALYSIS OF MARLBORO LIGHTS

    Description SWOT ANALYSIS OF MARLBORO LIGHTS Marlboro Lights Parent Company Godfrey Phillips India Limited Category Cigarettes Sector FMCG Tagline/ Slogan Come to Marlboro country Provides a light hit to the premium segment regular smoker, USP differentiating you from the rest STP...
    • sayed123
    • Thread
    • competitor fast moving consumer goods fmcg positioning segmentation stp swot analysis swot analysis on marlboro lights targeting
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    • Forum: Marketing Management
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