swot analysis on durex

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    SWOT ANALYSIS OF DUREX

    Description SWOT ANALYSIS OF DUREX Durex Parent Company Reckitt Benckiser Category Personal care brands- Health Sector FMCG Tagline/ Slogan Feeling is Everything; For a hundred million reasons USP World’s most popular male contraceptive brand STP Segment Contraceptives Target...
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    • competitor fast moving consumer goods fmcg positioning segmentation stp swot analysis swot analysis on durex targeting
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    • Forum: Marketing Management
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