swot analysis on dettol

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    SWOT ANALYSIS OF DETTOL

    Description SWOT ANALYSIS OF DETTOL Dettol Parent Company Reckitt Benckiser Category Personal care brand Sector FMCG Tagline/ Slogan Be 100% sure USP The first of its kind in anti-bacterial segment. STP Segment Anti-bacterial Target Group All age groups Dettol have always been...
    • sayed123
    • Thread
    • competitor fast moving consumer goods fmcg positioning segmentation stp swot analysis swot analysis on dettol targeting
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    • Forum: Marketing Management
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