swot analysis on covergirl

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    SWOT ANALYSIS OF COVERGIRL

    Description SWOT ANALYSIS OF COVERGIRL Covergirl Parent Company Procter and Gamble Category Personal Care brands Sector FMCG Tagline/ Slogan Easy, breezy, beautiful Cover girl Category leader in the cosmetic industry because of its brand P&G USP coupled with inexpensive products STP...
    • sayed123
    • Thread
    • competitor fast moving consumer goods fmcg positioning segmentation stp swot analysis swot analysis on covergirl targeting
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    • Forum: Marketing Management
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