swot analysis on contessa rum

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    SWOT ANALYSIS OF CONTESSA RUM

    Description SWOT ANALYSIS OF CONTESSA RUM Contessa Rum Parent Company Radico Khaitan Category Beverages Sector Food and Beverages Tagline/ Slogan xxx Rum USP Blended with matured cane juice spirit STP Segment Upper regular segment Target Group Targeted towards urban working...
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    • competitor analysis food and beverage industry positioning segmentation stp swot analysis swot analysis on contessa rum targeting
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    • Forum: Marketing Management
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