Description
SWOT ANALYSIS OF COLGATE PLAX
Colgate Plax
Parent Company
Colgate Palmolive
Category
FMCG
Sector
Personal Care – Mouthwash
Tagline/ Slogan
Kills the germs that cause bad breath
USP
The mouthwash that gives 12 hours germ protection
STP
Segment
Personal Care – Oral...