hi, i am a faculty of Supply chain managemnt. i require simple Logistics mgmt, material mgmt, inventory mgmt case studies. kindly help
regards
Dr.Rachna
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While factory floor automation has significantly improved all areas of processing for manufacturing companies, it has also created a staggering amount of data. IT departments have taken advantage of hardware improvements to economically store the increased data, however there never...
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While there are common labour force pressures across industry sectors in Alberta, some industries are feeling certain pressures more acutely than others. Actions are needed to address the unique labour force issues and challenges of each industry sector. Industry stakeholders are...
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The United States once had a thriving intercity rail and urban transit network. By the 1950s, however, the federal government shifted its infrastructure spending decisively to highways and airports. Public transportation systems atrophied, and America's technological leadership in...
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Machines are essential to modern production. However, along with increased productivity, they have brought hazards into the workplace. Proper control of machine hazards has traditionally been seen as costly and a constraint on productivity.
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The industrial manufacturing industry has undergone significant change over the last two decades. The core philosophy of manufacturing operations has changed, from the Plan-DoCheck-Act (PDCA) model prevalent in the 1990s, to the operational expenditure (OPEX) focused model that we...
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A conspiracy of silence, or culture of silence, describes the behavior of a group of people of some size, as large as an entire national group or profession or as small as a group of colleagues, that by unspoken consensus does not mention, discuss, or acknowledge a given subject...
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In practice, the personification of brands has happened frequently since celebrities started to endorse brands. The use of famous people and their personalities helps marketers position their brands, and can even seduce consumers who identify themselves with these stars.
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In today's affluent society the function of consumption has changed. Consumers do not primarily purchase products to satisfy their basic physiological and safety needs anymore but to reach higher-order goals. Social needs, self-esteem needs and the need for self-actualization come to...
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Consumers often describe brands by using adjectival descriptors of personality traits, and marketers often create or reinforce these perceptions by their brand positioning. Successfully positioning a brand's personality within a product category requires measurement models that are...
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Brand personality has been defined as the human characteristics or traits that can be attributed to a brand. Corporate brand personality is a form of brand personality specific to a corporate brand. Unlike a product brand personality that typically relates to consumers and user...
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There are some industries whose strategic innovations are easier and faster to replicate because the products are mostly commodities, one of such industries is the fast-moving consumer goods industry (FMCG).
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The area of Wine Marketing has not been recognised as a formal area within marketing or business. However, the number of practioners world - wide and now the number of academics working in this area has grown.
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Product design has been recognized as an opportunity for differential advantage in the market place. The appearance of a product influences consumer product choice in several ways. To help product development managers in optimizing the appearance of products, we identified the...
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