Description
This paper aims to recommend a two-step approach to destination segmentation that
incorporates the views both of multiple stakeholders and of tourists
International Journal of Culture, Tourism and Hospitality Research
Segmenting destinations: in the eyes of the stakeholders
Aaron...
Description
This paper aims to recommend a two-step approach to destination segmentation that
incorporates the views both of multiple stakeholders and of tourists.
International Journal of Culture, Tourism and Hospitality Research
Segmenting destinations: in the eyes of the stakeholders
Aaron...