Recent political dynamics between India and China continue to be dominated by an uneasy mix of economic interdependence and simmering geopolitical rivalry. While trade volumes remain significant, the underlying tensions, particularly along the disputed border, frequently erupt into public view...
Description
To demonstrate how brand netnography is useful in showing how visitors interpret the
places, people and situations that they experience when traveling
International Journal of Culture, Tourism and Hospitality Research
Etic interpreting of naïve subjective personal introspections of...
