Perceptions of the Societal Marketing Concept
by Russell Abratt, Department of Business Economics, University of Witwatersrand, Johannesburg, South Africa
Diane Sacks, Harvard Law School, Harvard University, USA
Love, as they say, is blind. Then why does a relationship between an older woman-younger man, or a vast age difference, receive more than its fair share of attention, most of it being negative? The film “Nishabd” portrays a relationship between a 60 year old man and an 18 year old girl. The...
Abstract
The nature of governance has differed widely across societies, and what is more interesting, within any particular society depending upon the stage of development. Governance is better defined in functional rather than in value terms. Functional governance aids and abetts...