shopping malls

Description The purpose of this paper is to investigate the effect of place mix dimension on performance of shopping malls in the Kenyan context. The research in the area of shopping mall is very limited in Kenya .It involved examining the nature and extent of the moderating role of shoppers...

Description This study seeks to assess international tourists’ perception of safety while shopping in the USA, using Las Vegas as the study site. Over recent years, Las Vegas became an international destination for visitors from the Asia-Pacific region to celebrate Chinese New Year. In February...

Description A shopping mall, shopping center/centre, shopping arcade, shopping precinct, or simply mall is one or more buildings forming a complex of shops representing merchandisers, with interconnecting walkways enabling visitors to walk from unit to unit, along with a parking area – a modern...