seeding
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Four Rules of a Successful Seeding Campaign
Four Rules of a Successful Seeding Campaign 1. LOOK BEYOND THE USUAL SUSPECTS: Although seeding traditional channels is important; successful seeding goes beyond the normal channels be it the media, the store etc. It is essential for the company to think broadly. The company should be able...- sunandaC
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- campaign rules seeding successful
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- Forum: Marketing Management ( RM , IM )
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Active Seeding
Active Seeding To accelerate the word of a product spreads, smart companies seed their products at strategic points in many different clusters with seed units. A seed unit is an actual product or a representative sample of the product the company is trying to promote. The logistics vary: The...- sunandaC
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- active seeding
- Replies: 1
- Forum: Marketing Management ( RM , IM )