sales promotional

  1. A

    Study Report on Sales Promotional Activity

    Description Sales promotion is one of the seven aspects of the promotional mix. (The other six parts of the promotional mix are advertising, personal selling, direct marketing, publicity/public relations, corporate image and exhibitions.) Media and non-media marketing communication are employed...
  2. N

    Study Report on Effectiveness of Sales Promotional Tools in Malaysia

    Description Effectiveness is the capability of producing a desired result. When something is deemed effective, it means it has an intended or expected outcome, or produces a deep, vivid impression Allied Academies International Conference page 41 EFFECTIVENESS OF SALES PROMOTIONAL TOOLS IN...
Back
Top