pricing objectives

  1. P

    Pricing Objectives and Pricing Methods in the Services Sector

    Description The purpose of this research paper is to explore the pricing objectives that service companies pursue along with the pricing methods that they adopt in order to set their prices. Design/methodology/approach - An extensive review of the literature revealed the complete lack of any...
    • pramitsingh30
    • Thread
    • cheap dim free management paradise pdf pgdfm pgdfmp pgdhrm pgdim pgdmm pgdom pgfm pricing methods pricing objectives services sector study material
    • Replies: 0
    • Forum: Product Management
  2. A

    BUSINESS STRATEGY AND PRICING

    Description he revised Paper P3 Study Guide now includes an additional learning objective, E3e: ‘Describe a process for establishing a pricing strategy that recognises both economic and non-economic factors’. This is an extension to the learning objective E3d which refers to the effect of...
    • AyeshaShaikh83
    • Thread
    • competition costs mission and marketing objectives pricing objectives the influences on prices
    • Replies: 0
    • Forum: Marketing Management
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