pricing methods

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    Case Study on Pricing Strategy and Revenue Models

    Description The goal of this research is to study the two managerially and academically important issues of 1) the level of value based pricing used in SMEs and 2) pricing strategy as a tool for partnerships. Pricing Strategy and Revenue Models: A Multiple Case Study from the IT Service Sector...
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    Blackbook on Pricing Methods for Service Producer Price Indices

    Description The compilation of price indices should be based on clearly specified, representative products for which prices are tracked over time with due attention to quality change. Pricing (or charging) arrangements or mechanisms for the sale of services are often such that it is difficult...
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    Pricing Objectives and Pricing Methods in the Services Sector

    Description The purpose of this research paper is to explore the pricing objectives that service companies pursue along with the pricing methods that they adopt in order to set their prices. Design/methodology/approach - An extensive review of the literature revealed the complete lack of any...
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    Study on Important Pricing Methods in 4P’s

    Description The main objective of this article is to describe the importance of relationship of various components of pricing methods for attaining competitive advantage in market. Pricing methods comprise of Product pricing methods and Service pricing methods. Generally the Product pricing...
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    Pricing Methods for Online Intermediaries - Hospitality Industry

    Description There are numerous online distribution channels (intermediaries) where a person can order a room with desired characteristics. The task of this paper is to develop certain pricing models that would be used to set an optimal hotel room price for any intermediary and for any type of...
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    Marketing Plans of mcdonalds

    Marketing Plans of mcdonald : McDonald's Corporation (NYSE: MCD) is the world's largest chain of hamburger fast food restaurants, serving more than 58 million customers daily.[3] In addition to its signature restaurant chain, McDonald’s Corporation held a minority interest in Pret A Manger until...
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    Marketing Plans of starbucks

    Marketing Plans of starbucks : Starbucks Corporation (NASDAQ: SBUX) is an international coffee and coffeehouse chain based in Seattle, Washington. Starbucks is the largest coffeehouse company in the world,[2] with 17,009 stores in 50 countries, including over 11,000 in the United States, over...
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    Company Profile of Coca-Cola Company

    Company Profile of Coca-Cola Company : The Coca-Cola Company (NYSE: KO) is a beverage retailer, manufacturer and marketer of non-alcoholic beverage concentrates and syrups. The company is best known for its flagship product Coca-Cola, invented by pharmacist John Stith Pemberton in 1886. The...
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    Marketing Plans of Aaron's, Inc.

    :SugarwareZ-104:
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    Marketing Plans of 4Kids Entertainment

    4Kids Entertainment (commonly known as 4Kids) is an American film and television production company currently operating under bankruptcy protection. It is known for English-dubbing Japanese anime and specializing in the acquisition, production and licensing of children's entertainment around the...
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    Marketing Plans of 3M Company

    Understand Marketing Firm Business Plan for 3M Company. Here we reveal Marketing program business plan for 3M Company a New York Stock Exchange company is mining company which is now multinational conglomerate corporation. 3M Company (NYSE: MMM), formerly known as the Minnesota Mining and...
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    Pricing Methods with Examples

    i urgently need industry examples of pricing methods in Marketing. eg: Psychological Pricing: BATA since it prices it products close to the round figure i.e. 99 or 299.99, so as to play with the psyche of the consumer i need examples for the following methods: Bid Pricing Cost Plus Pricing...
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