Description
the position of the offer on the market to be recognized by the consumer and creating a distinctive image of the company, marketers must achieve a company's positioning strategy based on segmentation, targeting and implementation.
doc_591692656.pdf
Description
Positioning shows the place where existing or to be issued products are put in the market place by the costomers. Positioning is the development of the image of a product directly against to the competitor products and other products produced by the company's own.
doc_251067637.pdf
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