pleasure

Description Some consumption activities are inherently interesting, pleasurable, gratifying and potentially important to consumers’ lives. The primary aim of this paper is to further understanding of the role pleasurable consumption plays in consumers’ lives. International Journal of Culture...

Read Article on A Guilty Pleasure : F1

Advertisers felt they had to successfully manipulate the consumers’ guilt feelings, fear, and inner tensions. Every time a self indulgent product was advertised ad men needed to lessen the guilt feelings and offer approval. E.g.: many people continue to smoke despite their guilt feelings about...

Once a gentleman asked to a Fresh MBA during the interview, tell me SEX is Pleasure or Labour? The smart guy replyed soon, it must b pleasure. Asked Why? It would have been labour, you should have delegated it to your subordinate, the Fresh MBA got the job. :SugarwareZ-073:

Dear jineshd Please give an elaborate introduction about yourself. YOUR FULL NAME ? Jinesh Doshi Your Educational background ? Pursuing PGDBM City Name ? Mumbai Your MBA institute ? Rizvi Academy of Mgmt Company Name you currently work with ? (if any) Your Hobbies ? Playing Cricket...

When Kolkata surgeon Subhranshu Chakraborty was asked to conduct an autopsy on a 21-year-old youth who had died of strangulation, he knew one thing for certain: it couldn't be a case of murder. The Kolkata police, however, were not so sure. Because it didn't look like suicide either. On October...