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    The Premium of Value: Pricing and Promoting Luxury to the New Consumer

    Description While recent news of a global rebound in the luxury market has encouraged retailers, this comeback may be very different from those to which they are accustomed. Rather than finding a mainstay among older, brick-and-mortar shoppers, luxury retailers will encounter younger and savvier...
    • AyeshaShaikh83
    • Thread
    • conclusion five key success factors for the new luxury market ntroduction the changing luxury consumer
    • Replies: 0
    • Forum: Consumer Psychology
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