marketing channels

  1. P

    Study on Behavioral Processes in Marketing Channels

    Description As a strategic marketing tool, marketing channels had, for many years, taken something of a "back seat" to the other three strategic areas of the marketing mix: product, price, and promotion. Many firms viewed marketing channel strategy as somewhat of a "leftover" after the more...
  2. P

    MarketingChannelsPPTs

    hi i have given my ppt of marketing channels this may help u
  3. B

    Using Qualitative and Quantitative Methods to Investigate Patterns in Marketing Chann

    Project made by IIM-A students includes:- Analysis of marketing channel structures A Comparision of International marketing strategies across 12 industries in India....
Back
Top