makeovers

Badly configured offices aren’t just killjoys — they kill profits, too. Here’s how smart companies use space to their advantage. Researchers have said for years that the physical workspace of a business factors directly into productivity, job satisfaction, and, yes — profitability. Yet...

You won't find too many brand consultants speaking up in favour of brandname changes. They will tell you that all too often, the equity of the brand is higher than the value of a company's hard assets (think Coca-Cola, Google, Nestle and you'll probably agree). Besides, it's an expensive and...