key factors of persuasion
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The process of communication in marketing
Description This is presentation is about the process of communication in marketing THE PROCESS OF COMMUNICATION • Process • Models H ow do you persuade? PERSUASION THE KEY FACTORS • Attitudes • Values • Ego Involvement • Credibility ATTITUDES • Positive/ negative feelings towards...- knt.nallasamygounder
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- factors affecting credibility key factors of persuasion requisites of effective communication
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- Forum: Marketing Management