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    Study Paper on Retail Price Optimization at InterContinental Hotels Group

    Description PERFORM with price optimization is the first large-scale enterprise implementation of price optimization in the hospitality industry. The price optimization module determines optimal room rates based on occupancy, price elasticity, and competitive prices. The approach used is a major...
    • pramitsingh30
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    • dim intercontinental hotels management paradise mba pgdfm pgdfmp pgdhrm pgdim pgdmm pgdom pgfm retail price optimization
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    • Forum: Retail Management
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