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    DECENTRALISED SYSTEM

    A Decentralized Advertising Activity is operated and controlled by individual units located in each major division, usually reporting to a division head or to a division marketing or sales head. The division advertising, sales and marketing people and control both the 'what' and 'how' of the...
    • sunandaC
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    • advertising activity advertising function. advertising job brand manager brand manager system decentralised decentralised system decentralized activity division advertising glaxo smithkline marketing people miscellaneous services principles of management system
    • Replies: 1
    • Forum: Principles of Management / Perspective Management
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