gaps model

  1. angelsdevil

    Service marketing notes

    Hie .. hope u guys are doing great... i have uploaded service marketing notes.. chapter wise again.. hope it helps .. u all .. take care .. all the best .. :kewl:
  2. C

    GAPS MODEL

    This document explains GAPS Model. The gaps model positions the key concepts, strategies, and decisions in services, marketing in a manner that begins with the customer and builds” the organization’s tasks around what are needed to close the gap between customer expectations and per-ceptions.
  3. angelsdevil

    service marketing notes.

    hie .. uploading chapter wise service marketing notes. Introduction to services and Gaps model.
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